If it’s about managing your customer’s experience, the CRM software application is here to prove its worth. Customer Relationship Management (CRM) system is one of our old friends in sales and marketing. If it’s about business software, CRM is probably one of the most-searched keywords in Google today.
This more than $20 billion software industry (which is forecasted by software analysts to reach $30.5 billion in 2017) is currently being used by more than 75% of companies worldwide. Do you belong to this 75%? If yes, then here’s our big CRM question for you. Are you using your CRM’s full capability to enhance your customer’s experience?
We are asking that because we want you to focus your attention on these CRM software solutions that want to prove they’re truly customer-centric. We at ITQlick, just like you, want happy customers. In fact, a few months ago, we created this CRM Buyer’s Guide and many of our long-time clients really find it helpful. We want customers that keep on saying “I’m lovin’ it” with the excellent services we’re providing to them.
Let’s explore these CRM software solutions which we believe will best fit into your business, and of course, make your customer’s experience change for good. Here are our top five picks.
Salesforce
Salesforce is claiming they’re the “#1 CRM solution” because of their Sales Cloud CRM. With all fairness to Salesforce’s competitors, we think Salesforce deserves that title. Here’s why. They actually have the Customer Success Platform that is designed for your sales, service, and marketing teams and even with your entire business community.
Sales Cloud CRM contains rich features that will help your business teams close more deals, get more leads, accelerate productivity and make insightful decisions. And if it’s about enhancing your engagement with customers, these are the key features of this CRM we think could do it better.
- Contact Management
- Opportunity Management
- Sales Collaboration
- Sales Performance Management
- Lead Management
- Marketing Automation
- Partner Management
- Workflow and Approvals
- Sales Forecasting
NetSuite CRM+
NetSuite CRM+ delivers a real-time 360-degree view of your customers. That sounds great for establishing better customer relationships, right? NetSuite CRM+ offers customer service and support features that enable customer service reps to serve customers quickly and efficiently.
They can have easy access to manage databases, knowledge bases, and real-time dashboards and reports. NetSuite CRM+ is a powerful software solution in the cloud. Here are the other features of this CRM software that can positively change your customer’s perspective about your business.
- Sales Force Automation
- Sales Forecasting and Quote Management
- Incentive Compensation Management
- Marketing Automation
- Integration with Ecommerce Platform
- Integration with Leading Social and Productivity Tools
- Partner Relationship Management
Infusionsoft
What’s great about Infusionsoft’s cloud offering is its Lifecycle Marketing model. It is a framework your sales and marketing team can use to attract, sell, and wow your customers. With monthly subscriptions ranging from $199 to $379, here are the Infusionsoft CRM’s features that will help your team “wow” your customers.
- Contact Management
- Marketing Automation
- Sales Automation
- E-commerce
Creedenz CXM
Looking at it from all angles, Creedenz CXM is absolutely a customizable and affordable CRM software solution for small businesses. It is an open-source CRM application with business intelligence functionality. Why Creedenz CXM will change your customer’s experience? It has the capability to manage all your customer interactions and it has these key features that will address the requirements of your sales, marketing, service, and project management teams.
- Relationship Management Framework
- Mobile Device Support
- Cloud-based or On-premise Deployment
- Extensive Configuration Options
- External Application Integration
- Integrated Real-Time Project Management
- Smart Workflow and Inbound Automation
Insightly
Insightly’s Gratis Basic Plan is offered for free. Yes, that’s right – free. You can get an online account that can handle 2,500 records, with 200MB storage, with 40 customizable fields, and can be used by up to 3 users. If you visit Insightly’s website, this is what will flash into your screen: “#1 Online Small Business CRM”.
There is no doubt Insightly’s CRM truly is a powerful and number one CRM system for small businesses. What’s the proof? They have over 650,000 users in 100 countries. And if you’re willing to extend your subscription fee from $0 to $7 per month, here are the key features that you can get from this CRM.
- Contact Management
- Project Management
- Organization and Opportunity Management
- Social CRM
- Integration with Google Apps, Evernote, and Dropbox
- Mobile Access
- Unlimited Storage
- Automatic Backups