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If you are looking for a tool that is flexible enough to adapt to your unique business processes, without actually slowing down sales, then HubSpot CRM may come in handy. The Web-based platform is designed to help you create a solid presence online, analyze business metrics, and convert traffic into leads to ensure your marketing dollars are spent effectively.
Easy to Use
The user-friendly Hubspot CRM helps sales teams get started quickly, so you do not have to spend much time on using the application and affecting workflow. It is a CRM solution ideal for companies looking to explore customer relationship management system. A smart and easy option, Hubspot CRM has basic features to get your started, but it lacks the depth and extensiveness of some other CRM systems.
Easy to Customize
Wondering how to track multiple pipelines? Hubspot CRM is the solution for you. Editing, adding, or removing entries and adjusting closing probabilities is a breeze with this application even if you have no technical background.
What is Hubspot best at?
Tracking and capturing leads from website and placing them in an automated marketing system is a seamless process with Hubspot. The simple and easy-to-understand interface provides all the critical elements of a good CRM. Additionally, it complements the Hubspot Marketing platform in looks, features, and price.
One of the best things about the CRM is its ability to regularly get sales & marketing emails and blogs.
Additionally, the telephone support provided by HubSpot team does not have a match.
What does it not provide?
Primarily an online marketing platform, Hubspot is a basic CRM system, which is not as robust as other CRM apps. Its CRM tools are basic, with many solutions missing, such as document library, territory management, or advanced reporting, but since the company has just started with its CRM, it’s too early to expect too much.
One of the best things about Hubspot CRM is that it fully integrates with HubSpot. It is a great CRM solution if you are already using Hubspot, since your sales cycles can easily fit with your inbound work.
It isn’t the most functional of all CRM tools out there. You may find it difficult to add, upgrade, and maintain activities within a sales cycle. This means it cannot help you efficiently keep the pressure on sales.
What business does it work best for?
Hubspot CRM is an ultimate tool for businesses that rely on their website to generate leads. You can leverage the tool to boost traffic and create automated marketing campaigns catering to your specific business requirements.
However it is not the best application for businesses that aren’t focused on lead generation from their website.
Here’s a recap:
- Ease of use & setup – Moderate
HubSpot dashboard is intuitive that allows you to import contacts from a spreadsheet. There are other applications that allow importing contacts straight from Outlook as well as Gmail.
- Administration – Moderate
When it comes to adding new users, there are a number of steps to fill out. However, the application comes with a user guide that makes it a fairly simple process. CRM is a simple process, but the marketing tools require ongoing administration.
The Hubspot CRM and marketing are fairly simple to use and easy to navigate for end users, even though the platform is packed with features.
The software pricing is done on the number of leads generated, not number of users. It may be a cheaper alternative to other CRM tools on the market if you are just starting out and need a basic platform. Moreover, as a startup, you do not anticipate too many leads and profiles. You may want to switch to another software solution as your business expands.
It’s affordable than the leading CRM applications and offers integrations with leading third-party solutions.
The tool is rapidly evolving and updating new features, which means the solution lacks some applications or some of its aspects don’t function properly. Getting started with HubSpot may take some time. However, its on-boarding consultant is available 24/7 so you get the most out of your investment. Their support team is highly trained and available to respond to customer queries at anytime of the day.
What are you looking for?
If you are a startup and do not expect to generate too many leads initially, Hubspot CRM is a good option to get started. It has plenty of features that enable startups to get up and running. If you are looking for both a marketing and CRM solution, then Hubspot is a great tool that is designed with marketing capabilities and customer relationship management features.