Compare AdClarity and Hatchbuck - Dec 2022

Shlomi LaviShlomi Lavi / Dec 09, 2022

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Bottom Line: Which is Better - AdClarity or Hatchbuck?

AdClarity is more expensive to implement (TCO) than Hatchbuck, and AdClarity is rated higher (91/100) than Hatchbuck (83/100). Hatchbuck offers users more features (5) than AdClarity (3).

Looking for the right Media Intelligence solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

AdClarity Vs. Hatchbuck

AdClarity: AdClarity is a competitive media intelligence solution for the online advertising industry. Our solutions serve media buyers, sales managers, affiliates and internet professionals with a stake in online media and advertising. Our portfolio of competitive intelligence solutions provides valuable insight that enhances our clients’ marketing operation...

Hatchbuck: Today, Hatchbuck is on a mission to help power the dreams of small business and gives back to entrepreneurs around the globe as part of our Givebuck and Incubator programs. If you are in St. Louis or just passing through, we invite you to come hang with us, grab a rueben from our team's favorite lunch spot: Pickles Deli, and check out the Trex inc...

Who is more expensive? AdClarity or Hatchbuck?

The real total cost of ownership (TCO) of Media Intelligence software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for AdClarity and Hatchbuck.

AdClarity price starts at $350 per user/month , On a scale between 1 to 10 AdClarity is rated 6, which is similar to the average cost of Media Intelligence software. Hatchbuck price starts at $29 per month , When comparing Hatchbuck to its competitors, the software is rated 2 - much lower than the average Media Intelligence software cost.

Bottom line: AdClarity is more expensive than Hatchbuck.

Which software includes more/better features?

We've compared AdClarity Vs. Hatchbuck based on some of the most important and required Media Intelligence features.

AdClarity: Data Analysis Tools, Project Portfolio Management, Campaign Management.

Hatchbuck: Campaign Management, Lead Management, Automatic Call Scheduling, Email Marketing, Marketing Automation.

Target customer size

AdClarity customers mainly include small and medium businesses, although there is no restriction on industrial affiliation. Customers of the software mainly come from small and medium businesses.



AdClarity

ITQlick rating
(5/5)

starts at $350 per user/month

AdClarity is a web based media intelligence solution for small and medium businesses. It offers help in the management of online campaigns, media plans, marketing, and other capabilities. The software was devel...

Categories: Advertising Agency, Media Intelligence, Online Marketing, PPC marketing.

Hatchbuck

ITQlick rating
(4.4/5)

starts at $29 per month

Hatchbuck is a cloud-based sales and marketing solution that offers an integrated suite of sales automation, email marketing, and marketing automation tools.

Categories: Communications, VoIP, CRM, Casino CRM, Healthcare CRM.

Compare specifications

Compare features

AdClarity: 3 Features

Data Analysis Tools
Project Portfolio Management
Campaign Management

Hatchbuck: 5 Features

Campaign Management
Lead Management
Automatic Call Scheduling
Email Marketing
Marketing Automation
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
AdClarity
ITQlick rating
5/5
Score
91/100
Pricing
7/10
License pricing
$350 per user/month
Functionality
7
Compare
Hatchbuck
ITQlick rating
4.4/5
Score
83/100
Pricing
2/10
License pricing
$29 per month
Functionality
23
AME Prof...
ITQlick rating
4.5/5
Score
82/100
Pricing
2/10
License pricing
$299 per license
Functionality
12
Phocuswr...
ITQlick rating
3.5/5
Score
62/100
Pricing
5/10
License pricing
$79 per user/month
Functionality
7

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.