Compare Adobe Social and Mobivity - May 2022

Shlomi LaviShlomi Lavi / May 16, 2022

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Bottom Line: Which is Better - Adobe Social or Mobivity?

Adobe Social is more expensive to implement (TCO) than Mobivity, and Adobe Social is rated higher (91/100) than Mobivity (84/100). Adobe Social offers users more features (5) than Mobivity (3).

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Adobe Vs. Mobivity

Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can. nnWhether it's a smartphone or tablet app, a game, a video, a digital magazine, a website, or an ...

Mobivity : Mobivity helps brands and business use patented mobile technology to connect with their customers, driving traffic and revenue to businesses through a marketing medium with one of the highest ROIs in the industry. Launched in 2006, Mobivity provides clients from small to medium sized businesses to national brands with simple and affordable access t...

Who is more expensive? Adobe Social or Mobivity?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Adobe Social and Mobivity.

Adobe Social price starts at $52.99 per month , On a scale between 1 to 10 Adobe Social is rated 4, which is lower than the average cost of Social Media Management software. Mobivity accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Adobe Social is rated 4, which is lower than the average cost of Social Media Management software.

Bottom line: Adobe Social cost is around the same cost of Mobivity.

Which software includes more/better features?

We've compared Adobe Social Vs. Mobivity based on some of the most important and required Social Media Management features.

Adobe Social: Facebook Integration, Content Templates, Template Creator, Twitter Integration, WYSIWYG App Builder.

Mobivity: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Adobe Social tries to do everything and fails in most. Mobivity is suitable for food companies, brands, resellers and enterprises that are looking for a way to market their services and products through mobile phones.



Adobe Social

ITQlick rating
(3.5/5)

starts at $52.99 per month

Social marketing is all about relationships. With the new Adobe® Social, marketers finally have a comprehensive solution to build stronger connections through content that’s guided by tangible data. Create the ...

Categories: Social Media, Publishing, Social Selling.

Mobivity

ITQlick rating
(4.5/5)

We bring the toolbox and build the foundation, all you have to do is reap the benefit of more customers, more often. We provide you with the tools to market your campaign and build your database quickly. Get pe...

Categories: Social Media, SMS Tools .

Compare specifications

Compare features

Adobe Social: 5 Features

Facebook Integration
Content Templates
Template Creator
Twitter Integration
WYSIWYG App Builder

Mobivity: 3 Features

Data Import/Export
Basic Reports
Online Customer Support
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Adobe So...
ITQlick rating
3.5/5
Score
91/100
Pricing
5.4/10
License pricing
$52.99 per month
Functionality
8
Compare
Mobivity
ITQlick rating
4.5/5
Score
84/100
Pricing
5.2/10
License pricing
Pricing not available
Functionality
5
Radian6
ITQlick rating
3.4/5
Score
92/100
Pricing
4.8/10
License pricing
$1,000 per organization/month
Functionality
8
Televerde
ITQlick rating
5/5
Score
92/100
Pricing
6/10
License pricing
Pricing not available
Functionality
3
SocialRank
ITQlick rating
3.4/5
Score
91/100
Pricing
3/10
License pricing
$199 per year
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.