Compare Cision and SproutSocial - Nov 2022

Shlomi LaviShlomi Lavi / Nov 10, 2022

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Bottom Line: Which is Better - Cision or SproutSocial?

Cision is more expensive to implement (TCO) than SproutSocial, and SproutSocial is rated higher (85/100) than Cision (82/100). Cision offers users more features (5) than SproutSocial (3).

Looking for the right Press Releases solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Cision Vs. Sprout Social

Cision: Cision is a leading global media intelligence company, serving the complete workflow of today’s communications, social media and content marketing professionals. Offering the industry’s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven d...

Sprout Social : Sprout Social builds powerful, intuitive social media management tools used by thousands of businesses across the globe.Team Sprout also boasts a quirky and culturally diverse combination of personal characteristics and interests. From foodies to fearless travelers to amateur photographers, we share our stories and enrich each other's lives throug...

Who is more expensive? Cision or SproutSocial?

The real total cost of ownership (TCO) of Press Releases software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Cision and SproutSocial.

Cision price starts at $7,200 per year , On a scale between 1 to 10 Cision is rated 8, which is higher than the average cost of Press Releases software. SproutSocial price starts at $89 per user/month , When comparing SproutSocial to its competitors, the software is rated 4 - lower than the average Press Releases software cost.

Bottom line: Cision is more expensive than SproutSocial.

Which software includes more/better features?

We've compared Cision Vs. SproutSocial based on some of the most important and required Press Releases features.

Cision: Campaign Management, Social Media Management, Sentiment Analysis, Social Media Metrics, Reputation Management.

SproutSocial: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Cision's typical customers include: Small, medium and large size businesses, The software is a useful product for customers of all sizes without any restriction on industrial affiliation.

Cision

ITQlick rating
(3.9/5)

starts at $7,200 per year

Cision is an integrated cloud-based and SaaS, public relations suite that enables users to reach out to the right influencers to help spread their message.

Categories: Marketing, Campaign Management, Influencer Marketing, Social Media.

SproutSocial

ITQlick rating
(4.4/5)

starts at $89 per user/month

SproutSocial is a web based social media management solution for businesses of all sizes. It offers such services as personalized profile management, smart engagement, seamless publishing, and others. The softw...

Categories: Social CRM, Marketing.

Compare specifications

Compare features

Cision: 5 Features

Campaign Management
Social Media Management
Sentiment Analysis
Social Media Metrics
Reputation Management

SproutSocial: 3 Features

Data Import/Export
Basic Reports
Online Customer Support
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Cision
ITQlick rating
3.9/5
Score
82/100
Pricing
8/10
License pricing
$7,200 per year
Functionality
11
Review
Compare
SproutSocial
ITQlick rating
4.4/5
Score
85/100
Pricing
4.8/10
License pricing
$89 per user/month
Functionality
5
PressRush
ITQlick rating
4.5/5
Score
92/100
Pricing
5/10
License pricing
$49 per user/month
Functionality
3
Prezly
ITQlick rating
4/5
Score
91/100
Pricing
5.6/10
License pricing
$50 per user/month
Functionality
3
Review
BuzzStream
ITQlick rating
3.1/5
Score
90/100
Pricing
3/10
License pricing
$24 per user/month
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.