Compare Ensighten and Curata - Apr 2022

Shlomi LaviShlomi Lavi / Apr 27, 2022

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Bottom Line: Which is Better - Ensighten or Curata?

Curata is more expensive to implement (TCO) than Ensighten, and Ensighten is rated higher (90/100) than Curata (79/100).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Ensighten Vs. Curata

Ensighten: Ensighten enables global brands to transform their digital business by fueling their diverse marketing technology investments with first-party customer data and profiles. Ensighten’s patented marketing data platform, anchored by the world’s leading enterprise tag management system, powers a number of mission-critical use cases spanning omni-channel...

Curata: Curata, Inc. is the leading provider of software that empowers marketers to scale a data-driven, content marketing supply chain to grow leads and revenue. Curata CMP (content marketing platform) and Curata CCS (content curation software) enable marketers, for the first time, to harness the power of content creation, curation and analytics to yield ...

Who is more expensive? Ensighten or Curata?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ensighten and Curata.

Ensighten accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ensighten is rated 4, which is lower than the average cost of Marketing Automation software. Curata price starts at $499 per month , When comparing Curata to its competitors, the software is rated 4 - lower than the average Marketing Automation software cost.

Bottom line: Ensighten cost is around the same cost of Curata.

Which software includes more/better features?

We've compared Ensighten Vs. Curata based on some of the most important and required Marketing Automation features.

Ensighten: We are still working to collect the list of features for Ensighten.

Curata: We are still working to collect the list of features for Curata.

Target customer size

Ensighten's typical customers include: Small, medium and large size businesses, and Curata's target customer size include: Medium and large size businesses.

Ensighten

ITQlick rating
(4.9/5)

Ensighten is a growing cloud-based Marketing software, it is designed to support small, medium and large size business. Ensighten received a rating of 4.9 from ITQlick team. The software cost is considered affo...

Categories: Content Marketing, Marketing.

Curata

ITQlick rating
(4.8/5)

starts at $499 per month

Curata is a leading cloud-based Marketing software, it is designed to support medium and large size business. Curata received a rating of 4.8 from ITQlick team. The software cost is considered average (2.9/5) ...

Categories: Content Marketing, Marketing, Campaign Management, SEO/SEM, Social Media Management.

Compare specifications

Compare features

Ensighten: 0 Features

We are working to collect the list of features

Curata: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Ensighten
ITQlick rating
4.9/5
Score
90/100
Pricing
5/10
License pricing
Pricing not available
Functionality
3
Compare
Curata
ITQlick rating
4.8/5
Score
79/100
Pricing
5.8/10
License pricing
$499 per month
Functionality
5
Review
VisitorTrack
ITQlick rating
3.7/5
Score
92/100
Pricing
3.2/10
License pricing
$199 per month
Functionality
6
Zeta Glo...
ITQlick rating
4.4/5
Score
89/100
Pricing
5.4/10
License pricing
Pricing not available
Functionality
5
Teradata
ITQlick rating
3.2/5
Score
89/100
Pricing
5.2/10
License pricing
Pricing not available
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.