Compare Criteo and Ahrefs - Dec 2022

Shlomi Lavi

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Bottom Line: Which is Better - Criteo or Ahrefs?

Ahrefs is more expensive to implement (TCO) than Criteo, and Criteo is rated higher (83/100) than Ahrefs (77/100).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

HookLogic Vs. Ahrefs Pte. Ltd.

HookLogic: HookLogic, the pioneer of performance marketing for brands, partners with the world’s leading retailers and online travel agencies to accelerate sales for product brands and hotels. Advertisers use the platform to reach in-market shoppers, drive traffic to products, and attribute resulting sales. Network partners and advertisers include Walmart, T...

Ahrefs Pte. Ltd.: Ahrefs history dates back to 2011 when our first version of Site Explorer was introduced to the public after one year of thorough preparation and data mining. With the launch of Site Explorer, Ahrefs stirred the stagnant field of backlink analysis and kick-started a new round of competition among SEO tool providers back then and quickly became one ...

Who is more expensive? Criteo or Ahrefs?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Criteo and Ahrefs.

Criteo accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 HookLogic is rated 4, which is lower than the average cost of Marketing software. Ahrefs price starts at $99 per user/month , When comparing Ahrefs to its competitors, the software is rated 6 - similar to the average Marketing software cost.

Bottom line: Ahrefs is more expensive than Criteo.

Which software includes more/better features?

We've compared Criteo Vs. Ahrefs based on some of the most important and required Marketing features.

Criteo: We are still working to collect the list of features for Criteo.

Ahrefs: We are still working to collect the list of features for Ahrefs.

Target customer size

Criteo's typical customers include: Small, medium and large size businesses, The typical customers of Ahrefs software are the entrepreneurs belonging to small (having one to 100 employees) and/or medium-sized (having more than 100 to 1,000 employees) businesses that rely on the industry sector of IT and other related services, mainly with search engine optimization/SEO and search engine marketing/SEM.