Shlomi Lavi /
Jul 25, 2022
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Bottom Line: Which is Better - SalesExec or Marketo Lead?
Marketo Lead is more expensive to implement (TCO) than SalesExec, and Marketo Lead is rated higher (87/100) than SalesExec (81/100). Marketo Lead offers users more features (12) than SalesExec (6).
Looking for the right Lead Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
ClickPoint Software Vs. Marketo
ClickPoint Software: ClickPoint is a fearless game changer dedicated to providing clients the greatest return on their investment and time. Their innovative software is designed to address the complex challenges of lead distribution and lead management. ClickPoint has created a cutting edge solution that is easy to use and simple to implement – giving marketing and sal...
Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...
Who is more expensive? SalesExec or Marketo Lead Management?
The real total cost of ownership (TCO) of Lead Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SalesExec and Marketo Lead Management.
SalesExec price starts at $65 per user/month , On a scale between 1 to 10 SalesExec is rated 4, which is lower than the average cost of Lead Management software. Marketo Lead Management price starts at $9 per month , When comparing Marketo Lead Management to its competitors, the software is rated 8 - higher than the average Lead Management software cost.
Bottom line: Marketo Lead Management is more expensive than SalesExec.
Which software includes more/better features?
We've compared SalesExec Vs. Marketo Lead based on some of the most important and required Lead Management features.
SalesExec: Email Integration, Reporting, Rules/Workflows, Customer Service, Marketing Automation, Sales Automation.
Marketo Lead Management: Campaign Management, Contact Management, Customer Database, Email Marketing, Email Triggers.
Target customer size
This software is intended for companies that need a well-planned marketing strategy, without having to hire third party firms. Marketo Lead Management is specifically designed for small and midsize companies.