Compare TweetDeck and Cision - Oct 2022

Shlomi LaviShlomi Lavi / Oct 20, 2022

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Bottom Line: Which is Better - TweetDeck or Cision?

Cision is more expensive to implement (TCO) than TweetDeck, and Cision is rated higher (82/100) than TweetDeck (50/100). Both tools offer the same amount of features.

Looking for the right Social Media solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Twitter, Inc. Vs. Cision

Twitter, Inc.: Our mission: To give everyone the power to create and share ideas and information instantly, without barriers. At the heart of Twitter are short messages called Tweets. Strike up conversations with people you know and people you’d like to know. Stay in touch with people close to you as life happens. Follow what’s happening in your neighborhood, yo...

Cision: Cision is a leading global media intelligence company, serving the complete workflow of today’s communications, social media and content marketing professionals. Offering the industry’s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven d...

Who is more expensive? TweetDeck or Cision?

The real total cost of ownership (TCO) of Social Media software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for TweetDeck and Cision.

TweetDeck accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 TweetDeck is rated 6, which is similar to the average cost of Social Media software. Cision price starts at $7,200 per year , When comparing Cision to its competitors, the software is rated 8 - higher than the average Social Media software cost.

Bottom line: Cision is more expensive than TweetDeck.

Which software includes more/better features?

We've compared TweetDeck Vs. Cision based on some of the most important and required Social Media features.

TweetDeck: Publishing Social Content, Social Curation, Social Listening, Twitter Integration, WYSIWYG App Builder.

Cision: Campaign Management, Social Media Management, Sentiment Analysis, Social Media Metrics, Reputation Management.

Target customer size

TweetDeck helps enterprises of all kinds to monitor their business flow by attracting traffic to their brand and manage their social media presence on Twitter. and Cision's target customer size include: Small, medium and large size businesses.



TweetDeck

ITQlick rating
(4/5)

TweetDeck is your personal browser for staying in touch with what’s happening now, connecting you with your contacts across Twitter, Facebook and more. We develop a cross platform Adobe AIR client and iph...

Categories: Social CRM, Social Media, Social Media Management.

Cision

ITQlick rating
(3.9/5)

starts at $7,200 per year

Cision is an integrated cloud-based and SaaS, public relations suite that enables users to reach out to the right influencers to help spread their message.

Categories: Marketing, Campaign Management, Influencer Marketing, Social Media, Social Media Management.

Compare specifications

Compare features

TweetDeck: 5 Features

Publishing Social Content
Social Curation
Social Listening
Twitter Integration
WYSIWYG App Builder

Cision: 5 Features

Campaign Management
Social Media Management
Sentiment Analysis
Social Media Metrics
Reputation Management
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
TweetDeck
ITQlick rating
4/5
Score
50/100
Pricing
6.8/10
License pricing
Pricing not available
Functionality
8
Compare
Cision
ITQlick rating
3.9/5
Score
82/100
Pricing
8/10
License pricing
$7,200 per year
Functionality
11
Review
Hootsuite
ITQlick rating
4.4/5
Score
93/100
Pricing
2/10
License pricing
$49 per user/month
Functionality
31
DrumUp
ITQlick rating
3.6/5
Score
89/100
Pricing
5.8/10
License pricing
$15 per month
Functionality
3
Review
e-Performance
ITQlick rating
2.8/5
Score
82/100
Pricing
5.8/10
License pricing
$75,000 per license
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.