MINDBODY Pricing Plans & Cost Guide (Dec 2022)

Shlomi Lavi / Dec 30, 2022

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MINDBODY pricing: How much does it cost in 2023?

Mindbody is a business management software with four pricing plans; Starter Accelerate, Ultimate, and Ultimate Plus.

• Starter: This plan costs $159 per month and has all the features necessary to help manage your schedule and streamline your daily business routine.

• Accelerate: This package costs $279 per month and has features that can help you attract new clients and retain old ones by building proper business relationships.

• Ultimate: This plan costs $499 per month and has everything you need to upgrade your business to the next level, such as advanced marketing tools and analytics.

• Ultimate Plus: This is the highest package, costs $699 per month, and has features that can help your business soar to new heights.

Prices and Plans Compared

The base pack of Mindbody is the Starter plan which costs $159 per month. Since it is designed for business owners who have started their businesses, the plan has all the features necessary for managing your business schedule efficiently. Some features in the Starter pack include retail point of sale, event scheduling, Mindbody web and app listing, and appointment scheduling.

Accelerate is the next plan that costs $279 per month. This plan has features that can help you retain old clients with proper business relationships and attract new clients to grow your business. The plan has all the features seen in the Starter plan, with several additional features, such as an email campaign builder and a smart contact list.

Ultimate and Ultimate Plus pricing plans are designed for business owners who wish to take their firms to the next level. The Ultimate plan costs $499 per month, and the Ultimate Plus plan costs $699 per month. The Ultimate plan has all the features seen in the Accelerate plan, with a few additional ones, such as a customer referral program and customer feedback. On the other hand, the Ultimate Plus has all the features that Mindbody offers, including creating your branded mobile application.

Which Plan Is Right for You?

As the name suggests, the Starter pack is specially made for business owners who have recently started their businesses. Since these businessmen have a low budget and need the basic features in their business management tools, the Starter plan comes with an affordable price tag of $159 per month. It also has essential features that can help you with business management and streamline your daily routine.

The Accelerate plan is perfect for those businesses that have started to grow recently. Such businesses need all the help they can get to attract new clients and retain the old ones. The Accelerate plan costs $279 per month and has all the features that can help you build a lasting business relationship with your clients.

If you want to take your business to a different level and enjoy the benefits of automated marketing campaigns, the Ultimate and the Ultimate Plus plans will suit you. The former costs $499 per month, and the latter costs $699 per month. Your branded mobile app is the only difference between these two pricing plans. To be more precise, the Ultimate Plus plan allows you to create your branded mobile app for your business.

Additional Costs

Mindbody also partners with external systems, which tend to provide needed services to clients, and these external or third-party systems are paid. Checking the Mindbody partners page, the price of these external systems like ClassPass, Listen360, Gympass, Groupon, Rig, etc., aren’t public, but it is expected that they might cost from $20 to $100 per month.

Total Cost of Ownership Examples

We've briefly explained the costs you might have to pay if you're using Mindbody for your practice.

We will now provide a sample Mindbody total cost of ownership calculation for various practices of a small, medium, and large size.

Small or New Practice: Small or new practices with about 1 to 5 providers that might need minimal Mindbody processes will have a TCO calculation like this: $159 per month for the Starter Plan license cost + 1 or 2 systems setup cost of $2,500 + $500 for 1 or 2 training sessions + Internal Add-ons license cost you might need (e.g., $49 or $99 per month for Virtual Wellness Platform) + About $20 to $100 monthly external add-ons license cost + $15 monthly for Mindbody API cost if you’ll need it.

Growing Practice: Growing practices with about 6 to 10 providers that might need standard Mindbody processes will have a TCO calculation like this: $329 per month for the Accelerator Plan license cost + 3 or 5 systems setup cost of $5,000 + $1500 for about 4 training sessions + Internal Add-ons license cost you might need (e.g., $49 or $99 per month for Virtual Wellness Platform) + About $20 to $100 monthly external add-ons license cost + $20 monthly per location for Mindbody API cost if you’ll need it.

Large Practices: Large practices with about 50+ providers that might need complete Mindbody processes will have a TCO calculation like this: $419 per month (Ultimate plan) or $699 ( Ultimate plan+)  for license cost + total systems setup cost of $10,000 + $2500 for 5 or 7 training sessions + Internal Add-ons license cost you might need (e.g., $49 or $99 per month for Virtual Wellness Platform) + About $20 to $100 monthly external add-ons license cost + $30 monthly per location for Mindbody API cost if you’ll need it.

MINDBODY vs. competitors (pricing)

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Cost of software customizations

Customizing the software to meet the specific needs of the organization can be a costly process, especially if the customization requires significant development or integration work. The average cost of customization can range from a few thousand dollars to several hundred thousand dollars, depending on the complexity of the customization work.

Data migration cost Relevant for MINDBODY

Migrating data from old systems to the new software can be a time-consuming and costly process, especially if the data is large or complex. The average cost of data migration can range from a few thousand dollars to several hundred thousand dollars, depending on the size and complexity of the data.

Cost of training

How many groups (different departments, usages, type of users) are needed for MINDBODY training? Training employees to use the new software can be a significant cost, especially if the software is complex or requires specialized knowledge. The average cost of training can range from a few hundred dollars to several thousand dollars per employee, depending on the complexity of the software and the duration of the training.

Cost of maintenance

Ongoing maintenance and support for the software can be a significant cost, especially if the software requires frequent updates or has a high rate of bugs or issues. The average cost of maintenance can range from a few hundred dollars to several thousand dollars per year, depending on the complexity of the software and the level of support required.

Frequently Asked Questions (FAQs)

Our Veredict

Mindbody is a one-of-a-kind business management software that helps elevate your customer experience. It takes care of your business's daily routines and lets you concentrate on areas that need your focus. Mindbody has four pricing plans, Starter, Accelerate, Ultimate, and Ultimate Plus.

The Starter pack costs $159 per month and has features suitable for business startups with limited budgets and requirements. The Accelerate plan is for businesses looking to concentrate on their clients by retaining the old ones and attracting new ones. This plan costs $279 per month and has a few additional features missing in the Starter plan.

The following two pricing plans are the Ultimate and the Ultimate Plus plans. The former costs $499 per month, and the latter costs $699 per month. These two pricing plans are perfect for firms planning to soar to great heights and taste business supremacy. However, there is one primary difference between the two pricing plans. You can create your branded mobile app with the Ultimate Plus plan.