AdRoll Review

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Last updated: Sep 27, 2019

AdRoll Review

ITQlick rating
(3.7/5)

Starting from $4,000 per user/month

AdRoll is a cloud-based marketing automation software that is designed to assist businesses to compete online as well as promote growth. This software is widely used by businesses with an online presence as we...

  • Categories :

    • Marketing
    • Digital Advertising

Shlomi Lavi / updated: Sep 27, 2019

What is AdRoll?

AdRoll is a cloud-based marketing automation software that is designed to assist businesses to compete online as well as promote growth. This software is widely used by businesses with an online presence as well as e-commerce. AdRoll handles social media management as well as e-mail advertising tasks which accelerate the growth of the business as well as create brand awareness by reaching out to the masses.

With this software, brands and companies have so far been able to better their marketing structures and efforts, as well as to measure productivity. Adroll is a product of AdRoll Group, which is a company that was founded in 2007 in the United States. Over the years, the company has grown and opened up offices in other parts of the world such as Dublin in Ireland and Sydney in Australia.

Average Rating -

The rating of AdRoll is 3.7 stars out of 5. The rating is based on ITQlick expert review.

Typical Customers

The typical customers include the following business size: Medium business, Large business.

AdRoll 3 Pros

  • The software is easy to set up and use
  • The pricing is fair compared to similar alternatives
  • It offers great web retargeting

AdRoll 2 Cons

  • It sometimes it does not perform as well as other alternatives but it depends on the niche
  • The customer support is not responsive

Competitors & Alternatives

The two main competitors of Adroll include TargetBay and SmartAD Server. TargetBay is a marketing tool that assists e-commerce companies with online sales to reach out to a specified pool of customers while AdRoll is a marketing automation software that is designed to assist businesses to compete online as well as promote growth.

TargetBay is a solution designed to serve the midsize business while AdRoll is an ideal solution for small businesses, midsize business, and enterprise. Based on the online reviews, TargetBay has been rated 4.5 while AdRoll has been awarded a 4-star rating.

SmartAD Server is an integrated AD serving tool that provides marketing solution by enabling enterprises to publish and optimize rich media campaign, while AdRoll is a marketing automation software that is designed to assist businesses to compete online as well as promote growth.

While AdRoll ideal for small businesses, midsize business, and enterprise, SmartAD Server is designed to serve midsize businesses and enterprises. Based on the online reviews, SmartAD Server has been rated 4.5 while AdRoll has been awarded a 4-star rating.

AdRoll Pricing Information

The cost of license starting from $4,000 per user/month. The experts at ITQlick has reviewed AdRoll pricing and gave the software a total cost of ownership (TCO) rating of 4.6 out of 10. Custom price cost for your business is available upon request.

Questions to ask the vendor during a demo

Schedule a demo and access 25 must ask questions for the vendor while watching AdRoll in action

Is it the right software for you?

AdRoll designed to serve the small businesses, midsize business, and enterprises. The software is ideal for any company that seeks to boost sales as well as craft their marketing. Through the lead generation, companies can have an idea on who or where to target. Some of the renowned customers include BBC, Instagram, Facebook, Forbes, CNN, and many more.

AdRoll Categories

Marketing
Digital Advertising

Specifications

Company:
Address: 972 Mission Street, San Francisco, CA 94103, United States
Website:https://www.adroll.com/
Customers: Medium business, Large business
Business Area: Cross Business Areas
Platforms: Desktop, Mobile, Cloud
Operating Systems: Mac OS, Windows, Linux

AdRoll Vs. Alternatives

ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100 score, based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 score, based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
Compare
AdRoll
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
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Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.6/10
License pricing license pricing (if provided by the software vendor)
$4,000 per user/month
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Pricing not available
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