Top 17 Customer Loyalty Software (Nov 2022)

2024's Best 18 Customer Loyalty Systems

Shlomi LaviShlomi Lavi / Nov 30, 2022

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1. FiveStars

  • Best for: Small, medium and large size businesses
  • Price: starts at $20 per month
  • Mar 10, 2022
Compare FiveStars Vs. FiveStars

FiveStars is a loyalty management and customer retention platform for small and medium businesses. It also offers marketing management and assists in the creation of custom rewards programs. The software was designed and launched by FiveStars Loyalty Inc headquartered in California, Unit...


2. Windsor Circle

  • Best for: Small, medium and large size businesses
  • Price: starts at $7,000 per year
  • Jun 07, 2022
Compare Windsor Circle Vs. FiveStars

Windsor Circle, rebranded to WhatCounts, is an Email marketing software designed to help the marketing department of business ventures to connect with customers via content across different channels.


3. Belly

  • Best for: SMBs
  • Price: starts at $129 per month
  • Jun 18, 2022
Compare Belly Vs. FiveStars

Belly is a customer loyalty software for businesses to gain and retain customers, run marketing processes, send and track emails and campaigns, and increase brand exposure.


4. Currency Alliance

  • Best for: Medium and large size businesses
  • Price: starts at $0.01 per feature/month
  • Jul 01, 2022
Compare Currency Alliance Vs. FiveStars

Currency Alliance is a customer loyalty software designed for loyalty managers and brands to help them choose partners that complement them and boost their loyalty programs value.


5. SailPlay Loyalty

  • Best for: Small, medium and large size businesses
  • Price:
  • Jul 30, 2022
Compare SailPlay Loyalty Vs. FiveStars

SailPlay Loyalty is a customer loyalty software designed as a cloud-based platform to help businesses build loyalty programs. With this software, businesses can build a flexible bonus points scheme for customers online & offline.


6. Perkville

  • Best for: Start up, Small business, Medium business, Large business
  • Price: starts at $99 per location/month
  • Oct 06, 2022
Compare Perkville Vs. FiveStars

Perkville is a gamification and referral management solution for small and medium businesses. It offers loyalty reward programs, social media integration, promotion management, and other capabilities. The software was designed and launched by Perkville headquartered in California, United...


7. NextBee

  • Best for: Medium and large size businesses
  • Price: starts at $149 per user/month
  • Feb 19, 2022
Compare NextBee Vs. FiveStars

NextBee is a gamification and customer engagement platform designed for small and medium businesses. It offers services related to customer acquisition, brand affinity, and revenue optimization. The software was designed and launched by Next Bee Corporation headquartered in California, U...


8. Voucherify

  • Best for: Medium and large size businesses
  • Price: starts at $177.66 per month
  • May 12, 2022
Compare Voucherify Vs. FiveStars

Our headless, API-first promotion management software empowers digital teams to build targeted coupon, discount, referral and reward campaigns faster


9. Coconut

  • Best for: Small, medium and large size businesses
  • Price: starts at $20 per user/month
  • May 13, 2022
Compare Coconut Vs. FiveStars

Coconut Calendar is a cloud-based appointment scheduling software solution that is tailored to serve the enterprise financial services organizations. The software assists in building up an efficient appointment driven credit unions, loan originators, and retail banks. Coconut Calendar eases the proc...


10. PowerReviews

  • Best for: Small, medium and large size businesses
  • Price: starts at $399 per month
  • Mar 12, 2020
Compare PowerReviews Vs. FiveStars

PowerReviews is an award-winning cloud-based Social Media Management software, it is designed to support small, medium and large size business. PowerReviews received a rating of 4.2 from ITQlick team. The software cost is considered average (2.7/5) when compared to other solutions in their category...


Pricing Guide - Customer Loyalty Software:

Customer Relationship Management (CRM) Software Price Range

Most CRM software in the market are priced on a per-user, per-month basis; hence, businesses can expect to pay between the range of $10 to $200 per user monthly. There are also some CRM products with yearly pricings and others with perpetual licenses.

The above price range depends on the sophistication of the CRM products feature-wise, as well as the number of user accesses or accounts paid for. Some CRM software within the above price ranges are Zendesk Sell, which starts from $19 monthly per user, FreeAgent CRM pricing starts from $25 monthly per user, and GreenRope costs between $149 for up to 1,000 contacts to $699 for up to 50,000 contacts.

In addition, CRM products target different sizes of organizations, and their price ranges are as follows:

  • Small Businesses can expect to pay between the range of $10 to $25 for CRM software. The prices are set on a per user per month basis. For example, Zoho CRM costs $12 per user per month, Fresh Sales costs $13 per user, per month, and Copper pricing starts $19 per user per month. In addition to this, some products offer small businesses very basic packages which can be gotten for free.
  • Medium Businesses can expect to pay between $25 to $50 for CRM software. While most products for medium-sized businesses are priced on a per user, per month basis, the number of employees or registered users will determine the prize of the software per user. For example, Hubspot costs up to $30 per user monthly but $50 monthly for two users. Others are Benchmark ONE, which costs $40 monthly per user, and Skynamo, which is priced at $46 per user monthly.
  • Large Businesses can expect prices that fall within $50 to $200 for CRM products. CRM offerings for large business organizations typically come with more features; hence, there may be separate fees for installation, setup, or training. Some CRM software within this tier are FreeAgent CRM, which costs $130 price monthly per user; GreenRope costs between $149 for up to 1,000 contacts to $699 for up to 50,000 contacts , and Quick Base pricing falls around $500 monthly for a number of users.

CRM best of breeds and their price ranges are as follows:

  • Marketing Automation Software Marketing automation products can be divided into three tiers, each carrying prices that range from $0 to $19, $19 to $50, and $50 upwards, respectively. For instance, Active Campaign pricing starts from $15 monthly per user, Hubspot Marketing Automation costs up to $50 per user monthly, and Integrated Marketing Portal pricing is around $50 per user monthly.
  • Lead Management Software The pricing for Lead management products in the market usually varies between $11 and $60 upwards. These price ranges depend on the level of the products offerings and the number of registered users per month. For example, SalesExec pricing starts from $65 per user monthly, Salesforce Essentials costs around $25 per user monthly, and Lead Capsule pricing starts from around $500 per month for a number of years.
  • SalesForce Automation Software SalesForce automation products pricing ranges from $13 to $50 upwards, depending on the level of their offerings and the number of registered accounts per month. The prices are set per user, per month; hence, SAA software pricing like Really Simple System starts from $14 per user monthly, Pepperi pricing is around $48 per user monthly, and Cliently costs up to $39 per user per month.
  • Contact Management Software Most contact management products in the market are priced on a per month basis, and there are typically set limits to the number of contacts each user can manage on the software. Depending on the level of offers, prices may fall between $0 to $14, $14 to $25, and $25 to $400. For example, Infloflo pricing starts from around $100 per month, DejaOffice PC CRM costs up to $50 monthly, and AirTable pricing starts from $14 per month.
  • Email Marketing Software Email marketing products are priced per month, and there are usually limits on the number of subscribers or emails for each user monthly. The prices range from $0 and $30 upwards, depending on the package level. For example, Constant Contact pricing starts from $20 per month, SendinBlue pricing starts from $25 per month, and Campaigner costs around $19 per month.

11. LoyaltyMatch OnDemand Loyalty and Gamification

  • Best for: Medium and large size businesses
  • Price:
  • Jun 13, 2022
Compare LoyaltyMatch OnDemand Loyalty and Gamification Vs. FiveStars

LoyaltyMatch OnDemand Loyalty and Gamification is a growing cloud-based Project Collaboration software, it is designed to support medium and large size business. LoyaltyMatch OnDemand Loyalty and Gamification received a rating of 3.6 from ITQlick team. The software cost is considered affordable (2....


12. VoucherMatic

  • Best for: Medium and large size businesses
  • Price: starts at $100 per month
  • Aug 03, 2019
Compare VoucherMatic Vs. FiveStars

VoucherMatic is a growing cloud-based Retail-POS software, it is designed to support medium and large size business. VoucherMatic received a rating of 3.8 from ITQlick team. The software cost is considered average (2.6/5) when compared to other solutions in their category.


13. Loyaltyworks Incentive Programs

  • Best for: Small, medium and large size businesses
  • Price: starts at $7,500 per license
  • Aug 13, 2019
Compare Loyaltyworks Incentive Programs Vs. FiveStars

Loyaltyworks Incentive Programs is a growing cloud-based Employee Engagement software, it is designed to support small, medium and large size business. Loyaltyworks Incentive Programs received a rating of 4.1 from ITQlick team. The software cost is considered average (3.2/5) when compared to other ...


14. CrowdTwist

  • Best for: Large business
  • Price:
  • Nov 30, 2022
Compare CrowdTwist Vs. FiveStars

CrowdTwist is a loyalty marketing and data management platform for businesses of all sizes. It facilitates brand interactions and devises methods to engage and retain the customers. The software was designed and launched by CrowdTwist headquartered in New York, United States.


15. Influitive

  • Best for: Medium and large size businesses
  • Price: starts at $700 per month
  • Apr 07, 2021
Compare Influitive Vs. FiveStars

Influitive’s AdvocateHub is Advocate Marketing Software, helping B2B companies discover, nurture, and mobilize their advocates to shorten their sales cycles and amplify their marketing.


16. Tango Card

  • Best for: Small, medium and large size businesses
  • Price: starts at $1 per user/month
  • Sep 20, 2019
Compare Tango Card Vs. FiveStars

Tango Card is an award-winning cloud-based Customer Experience Management software, it is designed to support small, medium and large size business. Tango Card received a rating of 5 from ITQlick team. The software cost is considered affordable (2.2/5) when compared to alternative solutions.


17. Punchh

  • Best for: Small, medium and large size businesses
  • Price:
  • Nov 13, 2019
Compare Punchh Vs. FiveStars

Punchh is a fast growing cloud-based Marketing software, it is designed to support small, medium and large size business. Punchh received a rating of 3 from ITQlick team. The software cost is considered affordable (2.2/5) when compared to alternative solutions.



A Buyer's Guide to Business Software Solutions

How to Evaluate and Buy Business Software
 
If you’re somehow puzzled if this article is only for a specific size of business, no, it’s not. This is for you SMEs, MNEs and start-ups software buyers. Also, we’re not talking about a specific software solution here. Whether the software solution that you’re planning to buy is for Accounting, Business Intelligence, ERP, CRM, Help Desk, Maintenance Management or other types of application, one thing is for sure; with the help of this article, you will be able to know the right process in evaluating and buying a business software solution.
 
We’ve been into the software business for years and we’re seeing a lot of nitty-gritty things that often bring confusions and hesitations to many companies looking for better software solutions. Some companies can’t afford to let go their legacy systems while a few is encountering technological snags once the new system is in place. While this is the underlying truth behind software acquisition and implementation, what’s exciting about buying a business software solution is that there is a clear and obvious proof that thousands of companies and corporations today are happy with the benefits this technology is bringing into their respective businesses.  There is a significant increase in their revenue and the growth is on-going. And it’s easy to say; many from the Fortune 500 companies are making a lot of money because of their smartly-acquired business software.
 
So, let’s get straight to the point. What should you do in order to acquire that business software that could make your organization achieve its goals? The answer to this is pretty straightforward: evaluate and buy that right business software. Yes, that’s what you need to do and here’s the best manual from ITQlick.com that could certainly help you in doing that strategically.
 
Consider the Needs of Your Organization
Let’s assume that at this point, the entire management team agreed that you are ready to invest on a certain software application. The budget has been compromised and the key persons who will be involved in the acquisition process were already identified. Therefore, it’s time to approach things the project management way.
 
Define the Project
Every business software solution is categorized base on application type, features, deployment model, market size and pricing model. Remember that our objective here is to evaluate and buy a business software product that will fit into the size and present needs of your business. So what the project management team should try to deal with first is to define the real requirements of your business exactly base on the categories set by the software industry. Moreover, by doing this activity, you are already narrowing down your search for the right solution. Now, consider bringing this list of FAQs to the project management and aim to come up with clear-cut answers.
 
  1. What type of software is needed? Is it Integrated-Suite, Best-of-Breed or Industry-Specific? Ask your CEO’s main agenda and find the perfect match from these available options.
  2. What are the core and secondary features? Are you looking for basic, advanced or hi-end features? List down the specific features per category and allow the department managers and supervisors to give their insights on this list.
  3. How are you going to deploy the system? Would it be on-premise, cloud-based, hosted, or mobile-based? Weigh these options with the help of your CIO.
  4. Are you going for Tier 1, Tier 2 or Tier 3 vendors? Their offered solutions are base on the size of their target market - SMEs, MNEs or start-ups. Seek your CFO’s advice as it is important to match your financial capacity against the cost of the solution that the providers have for you.
  5. Are you willing to pay for the perpetuity software license or a subscription-based solution is way better? How many users are there and what would be their roles in using the system? Solicit feedbacks from future end users for they know better what challenges and risks might possibly come along their way when they’re using the system.
 
Finalize the BOM or List of Requirements
After providing definite answers on the above questions, we can say that the project has already been defined. Your procurement team is now ready to do their role in the acquisition process of this solution. However, in order for them to execute their job properly, they must have the complete list of requirements - features, specifications, hardware, and the software product. In other words, the Bill-of-Materials (BOM) that is final, complete and well-prepared must be handed over to the procurement director. Needless to say, it is very important that everybody is following the company purchasing and procurement protocols at all times.  
 
Request for Proposal (RFP)
The RFP process will bring everything into formality. Since you’re more likely in a line of business that doesn’t regularly buy software products, it is of critical importance that your RFP is well-structured before you send it to your prospect solution providers.
 
Draft the RFP
An RFP that contains all the relevant information as discussed during the project management meetings will enable the providers to return back to you their proposal that is complete and substantial. Therefore, your RFP should basically contain the following:
 
Brief Introduction
  • Company Name
  • Mission and Goals
  • Purpose of the RFP (or the need for software solution)
Business Background
  • Organizational Structure
  • Current Situation (IT infrastructure, system currently in-use, system issues and desired solutions, etc.)
  • Major Objectives of the Software Purchase
Request for Specific Requirements
  • Solution Functionality
  • System Specifications
  • Vendor Company Information
  • Price Model, Service Plans, Package Options
Other Important Inquiries (if necessary)
 
Send the RFP
Well-structured RFP will bring a lot of advantages especially when the proposals from various providers are received and then subjected for review and analysis. Send your RFP to at least three to five providers (or prospects which you have already shortlisted during the project definition phase). Depending on the complexity of the solution, most vendors will send their proposal in a matter of time, which could be around 4 to 6 weeks for Integrated-Suite solution.
 
Why still send RFP?
Is there really a need for RFP if your preferred solution (like cloud-based) and the service plans or packages are already displayed on the vendor’s website? Well, yes, you still need to undergo the RFP process. For most sales people, they certainly know that those figures appearing in the vendor’s website are usually the “list price” and not the “actual price”. More importantly, the vendor’s proposal (response to RFP) will serve as your main basis for the negotiation. Therefore, sending an RFP is a strict requirement.
 
Follow up questions relevant to RFP
More often than not, questions and concerns will be raised by the vendors to whom you send the RFP. You have to entertain them with utmost professionalism. Solution providers who are seeking further clarifications relevant to the RFP are consisting of professional software experts who wants to help your organization as much as they can. Entertain them but at the same time, always be cautious when providing additional information which you know is confidential or proprietary.
 
Evaluate the Proposals
Always refer to your finalized BOM when tabulating the contents of each proposal. Part of this process is to check the features that are available from this certain vendor and to cross out those that are not. While using spreadsheet aids the tabulation process, laying down the document proposals on the table and allowing your project management team to review them one by one should always be conducted. Evaluating the proposals in full force can help strengthen your decision-making process. Have another round of brain-storming session and come with the name of your preferred solution provider.
 
When selecting the final vendor, always promote the best interest of your organization. Consider answering these questions with full sincerity.
 
  1. Which vendor can provide the long-term benefits to your organization?
  2. Which vendor can provide the best and honest service from acquisition to full implementation?
  3. Which vendor is willing to devote most of its time in better serving its client?
 
Contact this solution provider and in your own strategic approach, try to get the answers to those three important questions above. In most cases, vendor who really wants to prove its craft will offer product demos on a higher level. Others will even invite you to check their already deployed and working systems. Feel free to connect with this type of vendor. Conduct simulation and testing, be it a cloud-based or on-premise solution. Examine all aspects and angles especially those that your project management team want to really know in-depth. For as long as it could help you arrive at a better decision, consider doing all the options available – for the interest of the organization.
 
Enter the Negotiation Process
Most solutions providers can be flexible in terms of pricing. Although the final say is oftentimes on the mouth of the sales person from the vendor’s side, a good negotiation process can always deliver a win-win situation to both parties involve. While negotiation sometimes cannot be settled in one sitting session, always be honest with your intentions whenever negotiating with your provider. If it’s about your budget, justify it with clarity. If it’s about their service plans, tell them what’s lacking or missing on their solution. At the end of the day, the most important event that should happen is that both of you are shaking hands because of a well done negotiation process.
 
Seal the Contract
So what are you going to do on a contract that involves a significant amount of investment? There are three project management approaches for this.
 
  1. Pass the ball to you legal team. They know what to do and more or less they will tell you if there is something wrong with the contract. Give them enough time to review before they affix their signature and then finally seal the contract.
  2. Hire a consultant base on the technical aspect that you want to clarify in the contract. If it’s the Scope of Work (SOW), a software implementation expert is the right person. If it is related to complex legal terms and conditions, a lawyer can help. If it has something to do with money, invite an accountant to conduct a thorough review and computation if necessary.
  3. Always consider consulting your project management team. Remember that the CIO, CFO and CEO are all team members. They will be the signatories and they know what’s best for the interest of the company when signing a contract agreement.
 
From evaluation to buying stage, it is important that the project manager must take full responsibility of monitoring all the works identified and distributed among team members. This is why delegating the right project manager is also an important consideration when buying a business software solution. And again, ITQlick.com wants to emphasize that whatever the size of your company is, using the project management approach will always lead you into a better outcome – that is getting what you paid for the right business software solution. 

Finding the right business software for your business
Proper business software selections are the precursor to successful deployment and business growth. Finding the right solutions doesnít have to be complicated, and it doesnít have to take days or weeks of your time.

After researching over 5,000 systems, we can identify the best solution for companies of all shapes and sizes. ITQlick.com is 100% free for software buyers.



Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.