Compare Act-On and Adobe Campaign - Mar 2022
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Bottom Line: Which is Better - Act-On or Adobe Campaign?
Act-On is more expensive to implement (TCO) than Adobe Campaign, and Act-On is rated higher (89/100) than Adobe Campaign (79/100). Act-On offers users more features (16) than Adobe Campaign (0).
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Act-On Vs. Adobe
Act-On: Act-On's fresh approach to marketing automation gives you full functionality without the complexity other systems impose on you. Our streamlined user interface puts first-rate marketing tools at your fingertips, making campaigns and programs easier and faster.
Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can. nnWhether it's a smartphone or tablet app, a game, a video, a digital magazine, a website, or an ...
Who is more expensive? Act-On or Adobe Campaign?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Act-On and Adobe Campaign.
Act-On price starts at $900 per month , On a scale between 1 to 10 Act-On is rated 8, which is higher than the average cost of Email Marketing software. Adobe Campaign price starts at $10 per month , When comparing Adobe Campaign to its competitors, the software is rated 6 - similar to the average Email Marketing software cost.
Bottom line: Act-On is more expensive than Adobe Campaign.
Which software includes more/better features?
We've compared Act-On Vs. Adobe Campaign based on some of the most important and required Email Marketing features.
Act-On: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Case Management, Customer Support Tracking, Email Marketing, Lead Management, Sales Automation, Sales Reports, Social Media, Campaign Management.
Adobe Campaign: We are still working to collect the list of features for Adobe Campaign.
Target customer size
Act-On is specifically designed for small companies. and Adobe Campaign's target customer size include: Medium and large size businesses.
Adobe Campaign
starts at $10 per month
Adobe Campaign is a cloud-based email marketing solution designed to help the user connect through every channel. The core features include email marketing, cross-channel marketing, segmentation & marketing and...
Compare PricingCompare specifications
Act-On Specifications
ITQlick Score: | 89/100 |
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ITQlick Rating: |
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Pricing: | 8/10 - high cost |
Category: | Email Marketing -> Act-On review |
Company: | Act-On |
Pricing: | starts at $900 per month |
Typical customers: | Small, medium and large size businesses |
Platforms: | Cloud |
Links: | Act-On review, Act-On pricing, Act-On alternatives |
Adobe Campaign Specifications
ITQlick Score: | 79/100 |
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ITQlick Rating: |
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Pricing: | 6/10 - average cost |
Category: | Email Marketing -> Adobe Campaign review |
Company: | Adobe |
Pricing: | starts at $10 per month |
Typical customers: | Medium and large size businesses |
Platforms: | Desktop, Mobile |
Links: | Adobe Campaign review, Adobe Campaign pricing, Adobe Campaign alternatives |
Compare features
Act-On: 16 Features
Adobe Campaign: 0 Features
Auditor - Shlomi Lavi
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.