Shlomi Lavi /
May 14, 2022
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Bottom Line: Which is Better - Actiance or Marketing Cloud: Radian6?
Marketing Cloud: Radian6 is more expensive to implement (TCO) than Actiance, and Marketing Cloud: Radian6 is rated higher (86/100) than Actiance (85/100). Marketing Cloud: Radian6 offers users more features (3) than Actiance (0).
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Actiance, Inc. Vs. Salesforce.com
Actiance, Inc.: Actiance® is a global leader in communication, collaboration, and social media governance for the enterprise. Its governance platform is used by millions of professionals across dozens of industries. With the power of communication, collaboration, and social media at their fingertips, Actiance helps professionals everywhere to engage with customers...
Salesforce.com:
Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Best known for its customer relationship management (CRM) product, through acquisitions Salesforce has expanded into the "social enterprise arena". It was ranked number 27 in Fortune's 100 Best Companies to Work For in ...
Who is more expensive? Actiance or Marketing Cloud: Radian6?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Actiance and Marketing Cloud: Radian6.
Actiance price starts at $17.76 per license , On a scale between 1 to 10 Actiance is rated 4, which is lower than the average cost of Social Media Management software. Marketing Cloud: Radian6 price starts at $1,000 per month , When comparing Marketing Cloud: Radian6 to its competitors, the software is rated 10 - much higher than the average Social Media Management software cost.
Bottom line: Marketing Cloud: Radian6 is more expensive than Actiance.
Which software includes more/better features?
We've compared Actiance Vs. Marketing Cloud: Radian6 based on some of the most important and required Social Media Management features.
Actiance: We are still working to collect the list of features for Actiance.
Marketing Cloud: Radian6: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
Actiance's typical customers include: Small, medium and large size businesses, The software can be used to regulate the marketing and analytics requirements of any business size and type.