Compare Acxiom and Zoho CRM - Mar 2023

Shlomi LaviShlomi Lavi / Mar 07, 2023

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Bottom Line: Which is Better - Acxiom or Zoho CRM?

Acxiom is more expensive to implement (TCO) than Zoho CRM, and Zoho CRM is rated higher (98/100) than Acxiom (85/100). Zoho CRM offers users more features (16) than Acxiom (3). There is a clear winner in this case and it is Zoho CRM!

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Acxiom Vs. Zoho

Acxiom : Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and scale to fuel data-driven results. Known worldwide for our marketing database and consumer data technologies, we power marketing insight for 47 of the Fortune 100 brands. Today we enable more than a trillion data transactions each we...

Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...

Who is more expensive? Acxiom or Zoho CRM?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Acxiom and Zoho CRM.

Acxiom accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Acxiom is rated 6, which is similar to the average cost of CRM software. Zoho CRM price starts at $14 per user/month , When comparing Zoho CRM to its competitors, the software is rated 2 - much lower than the average CRM software cost.

Bottom line: Acxiom is more expensive than Zoho CRM.

Which software includes more/better features?

We've compared Acxiom Vs. Zoho CRM based on some of the most important and required CRM features.

Acxiom: Data Import/Export, Basic Reports, Online Customer Support.

Zoho CRM: Billing/Invoicing, Campaign Dashboard, Campaign Management, Contact Management, Customer Database.

Target customer size

The software is a useful product for businesses of all sizes and a wide range of types. Zoho CRM is focused on startup to medium firms in different markets.

Acxiom

ITQlick rating
(3.9/5)

Acxiom Mainframe Services is a package of IT asset management solution for businesses of all sizes. It offers such capabilities as talent management, cost management, remote management, and others. The s...

Categories: CRM.

Zoho CRM

ITQlick rating
(4.2/5)

starts at $14 per user/month

Zoho CRM is cloud-based customer relationship management and customer engagement solution designed for businesses of all sizes. The core features include artificial intelligence, pipeline management and team co...

Categories: Banking CRM, Casino CRM, Complaint Management, Customer Relationship Management, Customer Loyalty.

Compare specifications

Compare features

Acxiom: 3 Features

Data Import/Export
Basic Reports
Online Customer Support

Zoho CRM: 16 Features

Billing/Invoicing
Campaign Dashboard
Campaign Management
Contact Management
Customer Database
Customer Service
Customer Support Tracking
Dashboards
Document Management
Email Marketing
Knowledge Base
Lead Management
Multi-Language
Social Advertising
Social Media
Workflow Rules & Management
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Acxiom
ITQlick rating
3.9/5
Score
85/100
Pricing
6.4/10
License pricing
Pricing not available
Functionality
4
Review
Compare
Zoho CRM
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$14 per user/month
Functionality
36
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$9.90 per user/month
Functionality
19
Salesfor...
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Nimble
ITQlick rating
2.8/5
Score
97/100
Pricing
2/10
License pricing
$19 per user/month
Functionality
31
Review

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.