Compare AdButler and Adobe - Sep 2023

Shlomi LaviShlomi Lavi / Sep 27, 2023

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Bottom Line: Which is Better - AdButler or Adobe?

Adobe is more expensive to implement (TCO) than AdButler, and AdButler is rated higher (92/100) than Adobe (91/100). Adobe offers users more features (6) than AdButler (0).

Looking for the right Ad Server solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

SparkLIT Vs. Marketo

SparkLIT: For over 14 years SparkLIT has been creating SaaS web apps used by millions of people. Join our team and work on interesting problems in a fun environment with an experienced group of programmers. At SparkLIT we strive to provide a positive team culture that balances life and frequently challenging work as we push ourselves to delight our users....

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Who is more expensive? AdButler or Adobe Marketo Engage?

The real total cost of ownership (TCO) of Ad Server software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for AdButler and Adobe Marketo Engage.

AdButler price starts at $109 per month , On a scale between 1 to 10 AdButler is rated 4, which is lower than the average cost of Ad Server software. Adobe Marketo Engage price starts at $895 per month , When comparing Adobe Marketo Engage to its competitors, the software is rated 10 - much higher than the average Ad Server software cost.

Bottom line: Adobe Marketo Engage is more expensive than AdButler.

Which software includes more/better features?

We've compared AdButler Vs. Adobe based on some of the most important and required Ad Server features.

AdButler: We are still working to collect the list of features for AdButler.

Adobe Marketo Engage: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

AdButler is a fully customizable ad serving solution. Customers of the software mainly include small and medium businesses from a diverse range of industries.

AdButler

ITQlick rating
(4.2/5)

starts at $109 per month

AdButler helps thousands of customers save time and maximize revenue with a fully customizable, rock solid and easy-to-use ad serving platform!

Categories: Marketing, Digital Advertising.

Adobe Marketo Engage

ITQlick rating
(4.2/5)

starts at $895 per month

Marketo is a marketing automation and management solution for small and medium businesses. It also offers solutions for campaign management, CRM and reporting aspects. The software was designed by Marketo, Inc....

Categories: Complaint Management, Customer Loyalty, Lead Generation, Mac CRM, Mobile CRM.

Compare specifications

Compare features

AdButler: 0 Features

We are working to collect the list of features

Adobe Marketo Engage: 6 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration
Social Media
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
AdButler
ITQlick rating
4.2/5
Score
92/100
Pricing
5.2/10
License pricing
$109 per month
Functionality
3
Compare
Adobe
ITQlick rating
4.2/5
Score
91/100
Pricing
10/10
License pricing
$895 per month
Functionality
20
Review
DoubleCl...
ITQlick rating
4.9/5
Score
82/100
Pricing
3/10
License pricing
$1,500 per month
Functionality
3
Balihoo
ITQlick rating
3.9/5
Score
79/100
Pricing
3/10
License pricing
Pricing not available
Functionality
3
SAS Inte...
ITQlick rating
5/5
Score
62/100
Pricing
5.2/10
License pricing
Pricing not available
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.