Compare AdGear Trader and Nanigans - Feb 2023

Shlomi Lavi

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Bottom Line: Which is Better - AdGear Trader or Nanigans?

Nanigans is more expensive to implement (TCO) than AdGear Trader, and Nanigans is rated higher (79/100) than AdGear Trader (77/100).

Looking for the right Campaign Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

AdGear Vs. Nanigans

AdGear: AdGear Technologies, Inc. is a digital advertising technology company, providing software and services for the digital media industry. The company's full-stack advertising platform offers customers advanced advertising analytics, attribution measurement, ad serving, real-time bidding and exchange technology. AdGear’s customers use the solutions tha...

Nanigans: Nanigans advertising automation software empowers in-house marketing teams to grow the revenue impact of their digital advertising. More than $600M in annualized ad spend is managed through Nanigans software by commerce companies worldwide that rely on Nanigans as a strategic lever of customer growth and revenue generation for their companies. Off...

Who is more expensive? AdGear Trader or Nanigans?

The real total cost of ownership (TCO) of Campaign Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for AdGear Trader and Nanigans.

AdGear Trader accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 AdGear Trader is rated 4, which is lower than the average cost of Campaign Management software. Nanigans accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 AdGear Trader is rated 4, which is lower than the average cost of Campaign Management software.

Bottom line: Nanigans is more expensive than AdGear Trader.

Which software includes more/better features?

We've compared AdGear Trader Vs. Nanigans based on some of the most important and required Campaign Management features.

AdGear Trader: We are still working to collect the list of features for AdGear Trader.

Nanigans: We are still working to collect the list of features for Nanigans.

Target customer size

AdGear Trader's typical customers include: Medium and large size businesses, and Nanigans's target customer size include: SMBs.