Compare AdGear Trader and The Trade Desk - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - AdGear Trader or The Trade Desk?

The Trade Desk is more expensive to implement (TCO) than AdGear Trader, and AdGear Trader is rated higher (77/100) than The Trade Desk (76/100).

Looking for the right Campaign Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

AdGear Vs. The Trade Desk

AdGear: AdGear Technologies, Inc. is a digital advertising technology company, providing software and services for the digital media industry. The company's full-stack advertising platform offers customers advanced advertising analytics, attribution measurement, ad serving, real-time bidding and exchange technology. AdGear’s customers use the solutions tha...

The Trade Desk: The Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, and video advertising campaigns.

Who is more expensive? AdGear Trader or The Trade Desk?

The real total cost of ownership (TCO) of Campaign Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for AdGear Trader and The Trade Desk.

AdGear Trader accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 AdGear Trader is rated 4, which is lower than the average cost of Campaign Management software. The Trade Desk accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 AdGear Trader is rated 4, which is lower than the average cost of Campaign Management software.

Bottom line: AdGear Trader cost is around the same cost of The Trade Desk.

Which software includes more/better features?

We've compared AdGear Trader Vs. The Trade Desk based on some of the most important and required Campaign Management features.

AdGear Trader: We are still working to collect the list of features for AdGear Trader.

The Trade Desk: We are still working to collect the list of features for The Trade Desk.

Target customer size

AdGear Trader's typical customers include: Medium and large size businesses, and The Trade Desk's target customer size include: Small, medium and large size businesses.