Compare Adobe Advertising Cloud and Zarget - Dec 2022

Shlomi Lavi

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Bottom Line: Which is Better - Adobe Advertising Cloud or Zarget?

Zarget is more expensive to implement (TCO) than Adobe Advertising Cloud, and Zarget is rated with the same score (90/100) as Adobe Advertising Cloud (90/100).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Adobe systems Vs. Zarget

Adobe systems: Adobe Systems  is a computer software company. it has historically focused upon the creation of multimedia and creativity software products, with a more-recent foray towards rich Internet application software development. Adobe was founded in December 1982 by John Warnock and Charles Geschke, who established the company after leaving Xerox P...

Zarget: We are a growing team of young, ambitious professionals innovating and working on building a solid website optimization tool. A few months back we bid adieu to our lucrative jobs to begin a journey of our own. We decided to leverage on the collective expertise that each of us brought to the table and have since realised that our greatest advantage ...

Who is more expensive? Adobe Advertising Cloud or Zarget?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Adobe Advertising Cloud and Zarget.

Adobe Advertising Cloud accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Adobe Media Optimizer is rated 4, which is lower than the average cost of Marketing software. Zarget price starts at $19 per month , When comparing Zarget to its competitors, the software is rated 4 - lower than the average Marketing software cost.

Bottom line: Adobe Advertising Cloud cost is around the same cost of Zarget.

Which software includes more/better features?

We've compared Adobe Advertising Cloud Vs. Zarget based on some of the most important and required Marketing features.

Adobe Advertising Cloud: We are still working to collect the list of features for Adobe Advertising Cloud.

Zarget: We are still working to collect the list of features for Zarget.

Target customer size

Adobe Advertising Cloud's typical customers include: Medium and large size businesses, and Zarget's target customer size include: Small, medium and large size businesses.