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ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
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Adobe
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
91/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
5.4/10
License pricing license pricing (if provided by the software vendor)
$50 Per month/user
Hosting
Cloud
Functionality score
8
Fit small business
Fit medium business
Fit large business
Software review
Hootsuite
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
93/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$20 Per month
Hosting
On premise and Cloud
Functionality score
31
Fit small business
Fit medium business
Fit large business
Software review
Zapier
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
94/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6/10
License pricing license pricing (if provided by the software vendor)
$15 Per month/user
Hosting
On premise and Cloud
Functionality score
5
Fit small business
Fit medium business
Fit large business
Software review
Zoho
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
93/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6.2/10
License pricing license pricing (if provided by the software vendor)
$10 Per month/user
Hosting
On premise and Cloud
Functionality score
3
Fit small business
Fit medium business
Fit large business
Software review
Radian6
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
92/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.8/10
License pricing license pricing (if provided by the software vendor)
Pricing not available
Hosting
NA
Functionality score
8
Fit small business
Fit medium business
Fit large business
Software review

Adobe Social Vs. Hootsuite: Which is better?

Sep 30, 2019

Looking for the right Social Media Management solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. in this article we compare between the 2 software products:

Vendor comparison

Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can. nnWhether it's a smartphone or tablet app, a game, a video, a digital magazine, a website, or an online experience, chances are that it was touched by Adobe technology. Our tools and services enable our customers to create groundbreaking digital content, deploy it across media and devices, and then continually measure and optimize it based on user data. By providing complete solutions that combine digital media creation with data-driven marketing, we help businesses improve their communications, strengthen their brands, and ultimately achieve greater business success.nnAdobe's business is focused on the opportunities in two key growth markets—Digital Media and Digital Marketing.nnDigital MedianAdobe's content authoring solutions lead the industry, enabling our customers to more effectively produce, distribute, and monetize digital content. nnDigital MarketingnAdobe delivers the most innovative solutions for optimizing marketing campaigns and maximizing return on every marketing dollar.

Hootsuite: Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences with geo-targeting functionality. Invite multiple collaborators to manage social profiles securely, plus provide custom reports using the comprehensive social analytics tools for measurement.   Key social network integrations include Facebook, Twitter, LinkedIn, and new Google+ Pages, plus a suite of social content apps for YouTube, Flickr, Tumblr and more.

Pricing/cost comparison

The real cost of Social Media Management software includes the software license, subscription fees, software training cost, customization cost, required hardware, and the cost of maintenance & support and other related services. It's critical that you account for all of these costs to gain an understanding of the system's "total cost of ownership". We prepared a total cost calculator for Adobe Social TCO and Hootsuite total cost to help with the total cost of ownership calculation.

Adobe Social price Starting from $50 Per month/user , on a scale between 1 to 10 Adobe Social is rated 4, which is lower than the average cost of Social Media Management software. Hootsuite price Starting from $20 Per month , when comparing Hootsuite to their competitors, the software is rated 2 - much lower than the average Social Media Management software cost.

Bottom line: Adobe Social is more expensive than Hootsuite.

Features and functionality

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Adobe Social Vs. Hootsuite based on some of the most important and required Social Media Management features.
Adobe Social: Facebook Integration, Content Templates, Template Creator, Twitter Integration, WYSIWYG App Builder, ..
Hootsuite list of features include the following: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration, .

Target customer size

Adobe Social tries to do everything and fails in most. Hootsuite is perfect for companies of all shapes and sizes.

Adobe Social

ITQlick rating
(3.5/5)

Starting from $50 Per month/user

Social marketing is all about relationships. With the new Adobe® Social, marketers finally have a comprehensive solution to build stronger connections through content that’s guided by tangible data. Create the ...

Categories: Social Media, Publishing, Social Selling.

Hootsuite

ITQlick rating
(4.4/5)

Starting from $20 Per month

Hootsuite is the world’s most widely used social media relationship platform with more than 10 million users, including 744 of the Fortune 1000 companies that trust Hootsuite to manage their social media prog...

Categories: Marketing, Social CRM, Project Collaboration, Customer Engagement, Content Management.

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Compare specifications

Adobe Social Specifications

Name: Adobe Social
Company: Adobe
Address 345 Park Avenue, San Jose, 95110-2704
Website:Adobe Social
Platforms: Desktop

Hootsuite Specifications

Name: Hootsuite
Company: Hootsuite
Address 5 East 8th Avenue, Vancouver, BC V5T 1R6
Platforms: Cloud

Compare features

Adobe Social: 5 Features

Facebook Integration
Content Templates
Template Creator
Twitter Integration
WYSIWYG App Builder

Hootsuite: 8 Features

Blogger Integration
Business Content Sharing
Facebook Integration
Flickr Integration
Foursquare Integration
Global Content Library
Google Plus
Instagram Integration