Compare AlayaCare and Marketing 360 - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - AlayaCare or Marketing 360?

AlayaCare is more expensive to implement (TCO) than Marketing 360, and Marketing 360 is rated higher (91/100) than AlayaCare (53/100). Marketing 360 offers users more features (5) than AlayaCare (0). There is a clear winner in this case and it is Marketing 360!

Looking for the right Home Health solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

AlayaCare Vs. Marketing 360

AlayaCare: AlayaCare is an end-to-end home health care software platform, focused on providing better patient outcomes through the use of robust clinical documentation, exceptional back office solutions, and next-generation technology. Through our research wing, AlayaLabs, we constantly strive to not only build the best solution for home care but to contribut...

Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software. We’re different because we don’t just special...

Who is more expensive? AlayaCare or Marketing 360?

The real total cost of ownership (TCO) of Home Health software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for AlayaCare and Marketing 360.

AlayaCare accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 AlayaCare is rated 2, which is much lower than the average cost of Home Health software. Marketing 360 price starts at $395 per month , When comparing Marketing 360 to its competitors, the software is rated 2 - much lower than the average Home Health software cost.

Bottom line: AlayaCare cost is around the same cost of Marketing 360.

Which software includes more/better features?

We've compared AlayaCare Vs. Marketing 360 based on some of the most important and required Home Health features.

AlayaCare: We are still working to collect the list of features for AlayaCare.

Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media.

Target customer size

The typical customers of AlayaCare software are the individuals, mainly in the healthcare professions, belonging to small (having one to 100 employees) and/or medium-sized (having more than 100 to 1,000 employees) businesses as well as large enterprises that rely on the industry sector of IT and other related services, mainly with home care and assisted living. Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business.