Compare Amplifi.io and MarcomCentral - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - Amplifi.io or MarcomCentral?

Amplifi.io is more expensive to implement (TCO) than MarcomCentral, and MarcomCentral is rated higher (91/100) than Amplifi.io (77/100). Amplifi.io offers users more features (7) than MarcomCentral (5).

Looking for the right Digital Asset Management (DAM) solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Amplifi.io Vs. PTI Marketing Technologies, Inc

Amplifi.io: Amplifi.io solves the increasingly complex digital asset management (DAM) needs of today’s top brands. Consumers are shopping across numerous channels and digital assets have never been more important. Our content hub helps companies better organize and share marketing content across all the people, partners, and programs that contribute to revenue...

PTI Marketing Technologies, Inc: PTI Marketing Technologies® is committed to providing vendor-hosted systems that provide for a much more rapid trajectory from implementation to deployment compared with traditionally licensed software. Our customers receive immediate and ongoing access to product enhancements and can focus on their core business, rather than spending resources on ...

Who is more expensive? Amplifi.io or MarcomCentral?

The real total cost of ownership (TCO) of Digital Asset Management (DAM) software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Amplifi.io and MarcomCentral.

Amplifi.io price starts at $12,000 per feature/year , On a scale between 1 to 10 Amplifi.io is rated 4, which is lower than the average cost of Digital Asset Management (DAM) software. MarcomCentral price starts at $2,085 per month , When comparing MarcomCentral to its competitors, the software is rated 2 - much lower than the average Digital Asset Management (DAM) software cost.

Bottom line: Amplifi.io is more expensive than MarcomCentral.

Which software includes more/better features?

We've compared Amplifi.io Vs. MarcomCentral based on some of the most important and required Digital Asset Management (DAM) features.

Amplifi.io: Customizable Categories, Version Control, Workflow, Financial reporting, Data Analysis Tools, Fixed Asset Management, Remote Access.

MarcomCentral: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

Amplifi.io's typical customers include: SMBs, The software is a viable product for businesses of all sizes.