Compare Asana and Aprimo - Feb 2023

Shlomi LaviShlomi Lavi / Feb 28, 2023

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Bottom Line: Which is Better - Asana or Aprimo?

Asana is more expensive to implement (TCO) than Aprimo, and Asana is rated higher (97/100) than Aprimo (88/100). Asana offers users more features (6) than Aprimo (3).

Looking for the right Project Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Asana Vs. Aprimo

Asana: We do things together by aligning our energy towards a common goal, breaking the effort into parts, then marching towards the goal as one. But too often, the friction of coordination, of communicating the right amount of information, to the right people, at the right time, in the right place, gets in the way. This friction lowers our collective pro...

Aprimo: Aprimo® understands the radical shifts in marketing. After all, we’re marketing professionals too. We provide modular, easily configurable integrated marketing software to move your programs forward at your pace. What’s more, our insights and expertise keep you on top of marketing’s changing landscape.

Who is more expensive? Asana or Aprimo Integrated Marketing Management?

The real total cost of ownership (TCO) of Project Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Asana and Aprimo Integrated Marketing Management.

Asana price starts at $10.99 per user/month , On a scale between 1 to 10 Asana is rated 6, which is similar to the average cost of Project Management software. Aprimo Integrated Marketing Management accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Asana is rated 6, which is similar to the average cost of Project Management software.

Bottom line: Asana is more expensive than Aprimo Integrated Marketing Management.

Which software includes more/better features?

We've compared Asana Vs. Aprimo based on some of the most important and required Project Management features.

Asana: Document Management, Issue Tracking, Project Management, Resource Management, Scheduling, Task Management.

Aprimo Integrated Marketing Management: Campaign Management, Email Marketing, Lead Management.

Target customer size

Asana Project Management software is used by a wide range of customers in different industries, including technology, healthcare, finance, marketing, and education. The software is a viable product for businesses of all sizes and a wide range of types.



Asana

ITQlick rating
(4.4/5)

starts at $10.99 per user/month

Asana software is a solution that manages projects and work teams. The solution offers a number of capabilities that include a timeline tool that creates a plan that shows you how the pieces of your project fit...

Categories: Team Collaboration, File Sharing, Engineering requirements, Time and Attendance.

Aprimo Integrated Marketing Management

ITQlick rating
(3/5)

Teradata Integrated Marketing Management is a marketing automation and management solution for businesses of all sizes. Its capabilities include marketing resource management, omni-channel marketing, digital ma...

Categories: Feedback Management, Marketing, Project Workflow.

Compare specifications

Compare features

Asana: 6 Features

Document Management
Issue Tracking
Project Management
Resource Management
Scheduling
Task Management

Aprimo Integrated Marketing Management: 3 Features

Campaign Management
Email Marketing
Lead Management
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Asana
ITQlick rating
4.4/5
Score
97/100
Pricing
6/10
License pricing
$10.99 per user/month
Functionality
20
Review
Compare
Aprimo
ITQlick rating
3/5
Score
88/100
Pricing
5.2/10
License pricing
Pricing not available
Functionality
6
Review
Trello
ITQlick rating
4.2/5
Score
99/100
Pricing
2/10
License pricing
$5 per user/month
Functionality
16
Review
Basecamp
ITQlick rating
4.3/5
Score
98/100
Pricing
4.2/10
License pricing
$11 per user/month
Functionality
15
monday.c...
ITQlick rating
4.7/5
Score
98/100
Pricing
4/10
License pricing
$10 per seat/month
Functionality
92

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.