Compare Autopilot and SearchForce - Dec 2022

Shlomi Lavi

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Bottom Line: Which is Better - Autopilot or SearchForce?

Autopilot is more expensive to implement (TCO) than SearchForce, and Autopilot is rated higher (83/100) than SearchForce (25/100). Autopilot offers users more features (5) than SearchForce (0).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Autopilot HQ Vs. SearchForce

Autopilot HQ: Autopilot is easy and visual marketing software for automating the customer journey. Growing fast in San Francisco, we're a talented and enthusiastic team driven to make easy things easy and the hard things achievable. We believe in transparent culture, continual learning, experimentation and putting people first. Autopilot helps marketers conn...

SearchForce: SearchForce was founded in 2004 with a singular mission – to deliver one convenient hosted platform to optimize PPC performance, plus save hours of time managing even the most complex campaigns. Today, SearchForce gives dozens of the world’s largest companies one seamless, integrated automated solution to optimize bidding across all major search e...

Who is more expensive? Autopilot or SearchForce?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Autopilot and SearchForce.

Autopilot price starts at $29 per month , On a scale between 1 to 10 Autopilot is rated 8, which is higher than the average cost of Marketing Automation software. SearchForce accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Autopilot is rated 8, which is higher than the average cost of Marketing Automation software.

Bottom line: Autopilot is more expensive than SearchForce.

Which software includes more/better features?

We've compared Autopilot Vs. SearchForce based on some of the most important and required Marketing Automation features.

Autopilot: Data Analysis Tools, BI & Analytics, Email Marketing, Email Campaigns, Image Library.

SearchForce: We are still working to collect the list of features for SearchForce.

Target customer size

Autopilot's typical customers include: Small, medium and large size businesses, and SearchForce's target customer size include: Small, medium and large size businesses.