Compare AXAD and Smart AdServer - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - AXAD or Smart AdServer?

AXAD is more expensive to implement (TCO) than Smart AdServer, and Smart AdServer is rated higher (88/100) than AXAD (62/100).

Looking for the right Advertising Agency solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

ANEGIS Consulting Vs. Smart AdServer

ANEGIS Consulting: ANEGIS specialise in I.T consultation for growing businesses. Using Microsoft Dynamics AX, we work on implementing, redeveloping and supporting projects for a wide range of companies. Our expert knowledge allows us to work with our partners efficiently, to successfully maintain and implement software where original plans have not yet been realised.

Smart AdServer: By integrating functionality that enables auctions, forecasting, and custom ad units – including mobile and video - within its platform, Smart AdServer puts publishers back in control. Smart AdServer technology enables publishers to maximize yield in both premium and programmatic without spending on third party vendors. Founded in 2001, and with of...

Who is more expensive? AXAD or Smart AdServer?

The real total cost of ownership (TCO) of Advertising Agency software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for AXAD and Smart AdServer.

AXAD accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 AXAD is rated 4, which is lower than the average cost of Advertising Agency software. Smart AdServer accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 AXAD is rated 4, which is lower than the average cost of Advertising Agency software.

Bottom line: AXAD cost is around the same cost of Smart AdServer.

Which software includes more/better features?

We've compared AXAD Vs. Smart AdServer based on some of the most important and required Advertising Agency features.

AXAD: We are still working to collect the list of features for AXAD.

Smart AdServer: We are still working to collect the list of features for Smart AdServer.

Target customer size

AXAD's typical customers include: Small, medium and large size businesses, and Smart AdServer's target customer size include: Small, medium and large size businesses.