Base CRM Vs Oracle Marketing (May 2021)

Shlomi LaviShlomi Lavi / May 04, 2021

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Bottom Line: Which is Better - Base CRM or Oracle Marketing?

Oracle Marketing is more expensive to implement (TCO) than Base CRM, Oracle Marketing is rated higher (91/100) than Base CRM (89/100). Base CRM offers more features (10) to their users than Oracle Marketing (4).

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Base CRM compares with Oracle Corporation?

Base CRM: Future Simple creates simple and intuitive software to help small businesses grow. Future Simple’s flagship product Base, is a simple but powerful online sales management and customer relationship management (CRM) tool. Base helps thousands of small businesses better manage their sales process in a simple and affordable way. Future Simple also desi...

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Who's more expensive? Base CRM or Oracle Marketing Cloud?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Base CRM and Oracle Marketing Cloud.

Base CRM price starts at $19 per user/month , on a scale between 1 to 10 Base CRM is rated 2, which is much lower than the average cost of CRM software. Oracle Marketing Cloud price starts at $2,000 per user/month , when comparing Oracle Marketing Cloud to their competitors, the software is rated 8 - higher than the average CRM software cost.

Bottom line:Oracle Marketing Cloud is more expensive than Base CRM.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Base CRM Vs. Oracle Marketing based on some of the most important and required CRM features. Base CRM: Contact Management, Customer Database, Customer Service, Dashboards, Email Marketing, Knowledge Base, Lead Management, Sales Automation. Oracle Marketing Cloud: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Target customer size

Base CRM is perfect for companies of all sizes. and Oracle Marketing Cloud's target customer size include: Small, medium and large size businesses.

Base CRM

ITQlick rating
(4.4/5)

starts at $19 per user/month

Base CRM is a sales and CRM software that can help boost sales team productivity and business growth. The software can help users to manage their customers, work with leads and can be accessed from almost any i...

Categories: CRM, Banking CRM, Casino CRM, Channel Management.

Oracle Marketing

ITQlick rating
(4.1/5)

starts at $2,000 per user/month

Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.

Categories: Data Analysis Tools, Content Marketing, Data Management, Marketing, Email Marketing.

Compare specifications

Base CRM Specifications

ITQlick Score: 89/100
ITQlick Rating: (4.4/5)
Pricing: 2/10 - low cost
Category: CRM -> Base CRM
Company: Base CRM
Pricing: starts at $19 per user/month
Typical customers: Small, medium and large size businesses
Platforms: Desktop, Mobile, Cloud
Links: Base CRM review, Base CRM pricing, Base CRM alternatives

Compare features

Base CRM: 10 Features

Contact Management
Customer Database
Customer Service
Dashboards
Email Marketing
Knowledge Base
Lead Management
Sales Automation
Sales Forecasting
Sales Reports

Oracle Marketing Cloud: 4 Features

Data Analysis Tools
BI & Analytics
Email Marketing
Marketing Automation
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Base
ITQlick rating
4.4/5
Score
89/100
Pricing
2/10
License pricing
$19 per user/month
Functionality
29
Review
Compare
Oracle
ITQlick rating
4.1/5
Score
91/100
Pricing
8/10
License pricing
$2,000 per user/month
Functionality
14
Review
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$12.50 per user/month
Functionality
19
Salesforce
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Zoho
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$12 per user/month
Functionality
36
Review
Compare
Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.