Compare BlueSnap and ETran - Apr 2022

Shlomi Lavi

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Bottom Line: Which is Better - BlueSnap or ETran?

ETran is more expensive to implement (TCO) than BlueSnap, and ETran is rated higher (73/100) than BlueSnap (62/100). Both tools offer the same amount of features.

Looking for the right Payment Processing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

BlueSnap Vs. Financial Transmission Network, Inc.

BlueSnap: Finally, everything you need to process payments — a payment gateway solution, merchant account, and advanced features to boost your bottom line—all in one place.

Financial Transmission Network, Inc.: Financial Transmissions Network Inc. (FTNI) was formed out of the need for a single, user-friendly accounts receivable (A/R) application that would process all payment types, while integrating with existing back-office A/R systems. ETran powered by FTNI does all that and more.

Who is more expensive? BlueSnap or ETran?

The real total cost of ownership (TCO) of Payment Processing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for BlueSnap and ETran.

BlueSnap accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 BlueSnap is rated 4, which is lower than the average cost of Payment Processing software. ETran accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 BlueSnap is rated 4, which is lower than the average cost of Payment Processing software.

Bottom line: BlueSnap cost is around the same cost of ETran.

Which software includes more/better features?

We've compared BlueSnap Vs. ETran based on some of the most important and required Payment Processing features.

BlueSnap: Mobile Access, Online Marketing, Online Community.

ETran: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

BlueSnap's typical customers include: Small, medium and large size businesses, and ETran's target customer size include: Start up, Small business, Medium business, Large business, Private use.