Compare Brandify and Radian6 - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - Brandify or Radian6?

Brandify is more expensive to implement (TCO) than Radian6, and Radian6 is rated higher (92/100) than Brandify (81/100). Radian6 offers users more features (5) than Brandify (0). There is a clear winner in this case and it is Radian6!

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Brandify Vs. Salesforce.com

Brandify: Brandify is an industry-leading provider of location-based digital marketing solutions providing brands with a better understanding of their connection to their customers. Established in 1997, Brandify (formerly known as Where2GetIt) continues to power more than 500 brands, serving more than 4.5 million brick and mortar locations and reaching mill...

Salesforce.com: Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Best known for its customer relationship management (CRM) product, through acquisitions Salesforce has expanded into the "social enterprise arena". It was ranked number 27 in Fortune's 100 Best Companies to Work For in ...

Who is more expensive? Brandify or Radian6?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Brandify and Radian6.

Brandify accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Brandify is rated 4, which is lower than the average cost of Social Media Management software. Radian6 price starts at $1,000 per organization/month , When comparing Radian6 to its competitors, the software is rated 4 - lower than the average Social Media Management software cost.

Bottom line: Brandify cost is around the same cost of Radian6.

Which software includes more/better features?

We've compared Brandify Vs. Radian6 based on some of the most important and required Social Media Management features.

Brandify: We are still working to collect the list of features for Brandify.

Radian6: Business Content Sharing, Publishing Social Content, Social Analytics, Social Customer Care, Social Sales.

Target customer size

Brandify's typical customers include: Small, medium and large size businesses, Radian6 is proves to be an efficient tool for all business organizations.