Compare Brandwatch and Conversation Miner - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - Brandwatch or Conversation Miner?

Brandwatch is more expensive to implement (TCO) than Conversation Miner, and Brandwatch is rated higher (78/100) than Conversation Miner (62/100). Brandwatch offers users more features (3) than Conversation Miner (0).

Looking for the right Reputation Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

BRANDWATCH Vs. Converseon

BRANDWATCH: Brandwatch is one of the world’s leading social media monitoring applications. We help customers from all across the globe discover, understand and respond to comments made about them on the web in real time.

Converseon: Converseon is an award-winning full service social media agency that has been helping leading brands join the conversation to meet their business goals since 2001. We are led by a diverse group of some of the industry’s brightest minds who have banded together to create a new approach that fully leverages the changing ways people gather, act and...

Who is more expensive? Brandwatch or Conversation Miner?

The real total cost of ownership (TCO) of Reputation Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Brandwatch and Conversation Miner.

Brandwatch price starts at $800 per license , On a scale between 1 to 10 Brandwatch is rated 6, which is similar to the average cost of Reputation Management software. Conversation Miner price starts at $100 per feature/month , When comparing Conversation Miner to its competitors, the software is rated 4 - lower than the average Reputation Management software cost.

Bottom line: Brandwatch is more expensive than Conversation Miner.

Which software includes more/better features?

We've compared Brandwatch Vs. Conversation Miner based on some of the most important and required Reputation Management features.

Brandwatch: Data Import/Export, Basic Reports, Online Customer Support.

Conversation Miner: We are still working to collect the list of features for Conversation Miner.

Target customer size

Customers of the software include small and medium businesses as well as large enterprises. The software is a useful solution for businesses of all sizes hailing from a diverse range of industries.