Shlomi Lavi /
Jun 19, 2022
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Bottom Line: Which is Better - BuzzSumo or Buffer?
Buffer is more expensive to implement (TCO) than BuzzSumo, and Buffer is rated higher (86/100) than BuzzSumo (83/100). Buffer offers users more features (5) than BuzzSumo (0). There is a clear winner in this case and it is Buffer!
Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
BuzzSumo Vs. Buffer
BuzzSumo: BuzzSumo provides social insights for content marketing and SEO campaigns.
Discover what people are sharing the most in your niche Analyze what topics, headlines, and content formats work. Get content alerts whenever your brand or a topic is mentioned.
Find interesting and trending content to curate.
Discover guest post and interview opportunit...
Buffer: We designed Buffer to offer you a both personal and yet more efficient solution to handle sharing on social media.
Buffer makes your life easier with a smarter way to schedule the great content you find. Fill up your Buffer at one time in the day and Buffer automagically posts them for you through the day. Simply keep that Buffer topped up to ha...
Who is more expensive? BuzzSumo or Buffer?
The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for BuzzSumo and Buffer.
BuzzSumo price starts at $99 per 5 users/month , On a scale between 1 to 10 BuzzSumo is rated 2, which is much lower than the average cost of Social Marketing software. Buffer price starts at $5 per month , When comparing Buffer to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.
Bottom line: BuzzSumo cost is around the same cost of Buffer.
Which software includes more/better features?
We've compared BuzzSumo Vs. Buffer based on some of the most important and required Social Marketing features.
BuzzSumo: We are still working to collect the list of features for BuzzSumo.
Buffer: Blogger Integration, Business Content Sharing, Facebook Integration, LinkedIn Integration, Twitter Integration.
Target customer size
BuzzSumo's typical customers include: Small, medium and large size businesses, Buffer is perfect for companies of all shapes and sizes.