Compare BuzzSumo and Marketing 360 - Jun 2022

Shlomi Lavi

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Bottom Line: Which is Better - BuzzSumo or Marketing 360?

Marketing 360 is more expensive to implement (TCO) than BuzzSumo, and Marketing 360 is rated higher (91/100) than BuzzSumo (83/100). Marketing 360 offers users more features (5) than BuzzSumo (0). There is a clear winner in this case and it is Marketing 360!

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

BuzzSumo Vs. Marketing 360

BuzzSumo: BuzzSumo provides social insights for content marketing and SEO campaigns. Discover what people are sharing the most in your niche Analyze what topics, headlines, and content formats work. Get content alerts whenever your brand or a topic is mentioned. Find interesting and trending content to curate. Discover guest post and interview opportunit...

Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software. We’re different because we don’t just special...

Who is more expensive? BuzzSumo or Marketing 360?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for BuzzSumo and Marketing 360.

BuzzSumo price starts at $99 per 5 users/month , On a scale between 1 to 10 BuzzSumo is rated 2, which is much lower than the average cost of Social Marketing software. Marketing 360 price starts at $395 per month , When comparing Marketing 360 to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.

Bottom line: BuzzSumo cost is around the same cost of Marketing 360.

Which software includes more/better features?

We've compared BuzzSumo Vs. Marketing 360 based on some of the most important and required Social Marketing features.

BuzzSumo: We are still working to collect the list of features for BuzzSumo.

Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media.

Target customer size

BuzzSumo's typical customers include: Small, medium and large size businesses, Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business.