Compare Cake Marketing and AdsWizz - Feb 2023

Shlomi Lavi

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Bottom Line: Which is Better - Cake Marketing or AdsWizz?

AdsWizz is more expensive to implement (TCO) than Cake Marketing, and AdsWizz is rated higher (92/100) than Cake Marketing (88/100). AdsWizz offers users more features (3) than Cake Marketing (0).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

CAKE (www.getcake.com) Vs. Adswizz

CAKE (www.getcake.com): Innovative. Simple. Real-Time. The CAKE Marketing Intelligence hub offers a complete solution to track and optimize online spend for advertisers and publishers.nnIn today’s complex $137.5 billion global digital advertising industry, marketers are confronted with a daunting challenge – navigating through the vast volume of information generated fr...

Adswizz: AdsWizz is an innovative technology provider of on-line audio and video advertising solutions with offices in the US and Europe. AdsWizz is gradually becoming the leading global advertising solution provider to the on-line audio and radio industries. AdsWizz' customers are leading online ad-sale houses, publishers, music platforms and advertisers. ...

Who is more expensive? Cake Marketing or AdsWizz?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Cake Marketing and AdsWizz.

Cake Marketing accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Cake Marketing is rated 2, which is much lower than the average cost of Marketing software. AdsWizz accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Cake Marketing is rated 2, which is much lower than the average cost of Marketing software.

Bottom line: AdsWizz is more expensive than Cake Marketing.

Which software includes more/better features?

We've compared Cake Marketing Vs. AdsWizz based on some of the most important and required Marketing features.

Cake Marketing: We are still working to collect the list of features for Cake Marketing.

AdsWizz: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Cake Marketing serves a wide range of industries, including e-commerce, financial services, education, healthcare, and more. The software is mainly deployed in small and medium businesses from major industries.