Shlomi Lavi /
Apr 13, 2022
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Bottom Line: Which is Better - CAKE or Payment?
CAKE is more expensive to implement (TCO) than Payment, CAKE is rated higher (75/100) than Payment (72/100).
Looking for the right Affiliate Marketing solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:
How CAKE (www.getcake.com) compares with Payment Rails?
CAKE (www.getcake.com): Innovative. Simple. Real-Time. The CAKE Marketing Intelligence hub offers a complete solution to track and optimize online spend for advertisers and publishers.nnIn today’s complex $137.5 billion global digital advertising industry, marketers are confronted with a daunting challenge – navigating through the vast volume of information generated fr...
Payment Rails: Payment Rails provide solutions to companies with medium high volume accounts payables such as Influencer Marketing Platforms Agencies, Affiliate Networks, Freelancer Marketplaces, and Sharing Economy platforms.
Who's more expensive? CAKE or Payment Rails?
The real total cost of ownership (TCO) of Affiliate Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for CAKE and Payment Rails.
CAKE price starts at $399 per user/month , on a scale between 1 to 10 CAKE is rated 6, which is similar to the average cost of Affiliate Marketing software. Payment Rails price starts at $49 per month , when comparing Payment Rails to their competitors, the software is rated 2 - much lower than the average Affiliate Marketing software cost.
Bottom line: CAKE is more expensive than Payment Rails.
Which software includes more/better features?
As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared CAKE Vs. Payment based on some of the most important and required Affiliate Marketing features. CAKE: We are still working to collect the list of features for CAKE. Payment Rails: We are still working to collect the list of features for Payment Rails.
Target customer size
CAKE's typical customers include: Small, medium and large size businesses, and Payment Rails's target customer size include: Small, medium and large size businesses.