Compare CAKE and TrackingDesk - Jun 2022

Shlomi LaviShlomi Lavi / Jun 28, 2022

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Bottom Line: Which is Better - CAKE or TrackingDesk?

CAKE is more expensive to implement (TCO) than TrackingDesk, and TrackingDesk is rated higher (83/100) than CAKE (75/100).

Looking for the right Affiliate Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

CAKE (www.getcake.com) Vs. TrackingDesk Ltd.

CAKE (www.getcake.com): Innovative. Simple. Real-Time. The CAKE Marketing Intelligence hub offers a complete solution to track and optimize online spend for advertisers and publishers.nnIn today’s complex $137.5 billion global digital advertising industry, marketers are confronted with a daunting challenge – navigating through the vast volume of information generated fr...

TrackingDesk Ltd.: TrackingDesk is a measurable media management; results based software system, built specifically for the performance marketer. It is a comprehensive, easy to use web application that enables complete management of all digital marketing campaigns. TrackingDesk's proprietary technology automatically extracts only the highest resolution data and mecha...

Who is more expensive? CAKE or TrackingDesk?

The real total cost of ownership (TCO) of Affiliate Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for CAKE and TrackingDesk.

CAKE price starts at $399 per user/month , On a scale between 1 to 10 CAKE is rated 6, which is similar to the average cost of Affiliate Marketing software. TrackingDesk price starts at $50 per feature/month , When comparing TrackingDesk to its competitors, the software is rated 4 - lower than the average Affiliate Marketing software cost.

Bottom line: CAKE is more expensive than TrackingDesk.

Which software includes more/better features?

We've compared CAKE Vs. TrackingDesk based on some of the most important and required Affiliate Marketing features.

CAKE: We are still working to collect the list of features for CAKE.

TrackingDesk: We are still working to collect the list of features for TrackingDesk.

Target customer size

CAKE's typical customers include: Small, medium and large size businesses, and TrackingDesk's target customer size include: Small, medium and large size businesses.



CAKE

ITQlick rating
(4.5/5)

starts at $399 per user/month

CAKE is a fast growing cloud-based Analytics software, it is designed to support small, medium and large size business. CAKE received a rating of 4.5 from ITQlick team. The software cost is considered average ...

Categories: Data Analysis Tools, Advertising Agency, Affiliate Marketing, Campaign Management.

TrackingDesk

ITQlick rating
(3.8/5)

starts at $50 per feature/month

TrackingDesk is a leading cloud-based Marketing software, it is designed to support small, medium and large size business. TrackingDesk received a rating of 3.8 from ITQlick team. The software cost is considere...

Categories: Data Analysis Tools, Dashboards & KPIs, Marketing, Campaign Management, Digital Advertising.

Compare specifications

Compare features

CAKE: 0 Features

We are working to collect the list of features

TrackingDesk: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
CAKE
ITQlick rating
4.5/5
Score
75/100
Pricing
6/10
License pricing
$399 per user/month
Functionality
6
Review
Compare
TrackingDesk
ITQlick rating
3.8/5
Score
83/100
Pricing
5.4/10
License pricing
$50 per feature/month
Functionality
5
Post Aff...
ITQlick rating
4.6/5
Score
90/100
Pricing
6/10
License pricing
$97 per month
Functionality
4
Compare
Pitchbox
ITQlick rating
4.3/5
Score
73/100
Pricing
3.8/10
License pricing
Pricing not available
Functionality
3
Trolley
ITQlick rating
4.6/5
Score
72/100
Pricing
2.6/10
License pricing
$49 per month
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.