Compare Campaigner and Adestra - Oct 2022

Shlomi LaviShlomi Lavi / Oct 31, 2022

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Bottom Line: Which is Better - Campaigner or Adestra?

Adestra is more expensive to implement (TCO) than Campaigner, and Campaigner is rated higher (85/100) than Adestra (75/100). Campaigner offers users more features (22) than Adestra (0). There is a clear winner in this case and it is Campaigner!

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Campaigner Vs. Adestra

Campaigner: Campaigner® is an email marketing service built by marketers for marketers and non-marketers alike. Businesses use Campaigner to easily create and send highly personalized one-to-one email communications to subscribers and customers to build better relationships that result in increased sales and business growth. Campaigner also helps businesses in...

Adestra: We have been empowering their clients to maximize marketing ROI through email-driven technology for over 10 years. Our flexible account structure, obsession with customer success, and award-winning service have gained the trust of global and growing brands alike. We were founded on the principle that marketing success takes more than technology...

Who is more expensive? Campaigner or Adestra?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Campaigner and Adestra.

Campaigner price starts at $59 per month , On a scale between 1 to 10 Campaigner is rated 2, which is much lower than the average cost of Email Marketing software. Adestra accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Campaigner is rated 2, which is much lower than the average cost of Email Marketing software.

Bottom line: Adestra is more expensive than Campaigner.

Which software includes more/better features?

We've compared Campaigner Vs. Adestra based on some of the most important and required Email Marketing features.

Campaigner: this software is considered "feature-rich" with more than 10 important features, here is a partial list: A/B/N Split Testing, Bounce Tracking, Bounced Emails, CAN SPAM Compliance, Click-Through Tracking, Compare Message Reports, Create Auto Response, Create Messages From Template.

Adestra: We are still working to collect the list of features for Adestra.

Target customer size

CampaignerCRM is perfect for small and medium-sized companies that are looking for a CRM solution. and Adestra's target customer size include: SMBs.



Campaigner

ITQlick rating
(3.9/5)

starts at $59 per month

CampaignerCRM is a customer relationship management software that can help users to manage sales process easily. The CRM system is integrated with email marketing to work as a complete sales processing system. ...

Categories: Email Marketing, Contact Management.

Adestra

ITQlick rating
(4.3/5)

Adestra is a fast growing cloud-based Marketing Automation software, it is designed to support small and medium size business. Adestra received a rating of 4.3 from ITQlick team. The software cost is considered...

Categories: Marketing, Email Marketing, Marketing Automation, Mobile Marketing, Online Marketing.

Compare specifications

Compare features

Campaigner: 22 Features

A/B/N Split Testing
Bounce Tracking
Bounced Emails
CAN SPAM Compliance
Click-Through Tracking
Compare Message Reports
Create Auto Response
Create Messages From Template
Delivered Undeliverable
Email Campaigns
Email Job Scheduling
Email list management
Email Marketing API
Email Setup Wizard
Event Triggered Email
Export/Download Reports
Social Media Integration
Spam Check
Template
Auto-Responders
Contact History
Shared Contacts

Adestra: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Campaigner
ITQlick rating
3.9/5
Score
85/100
Pricing
2/10
License pricing
$59 per month
Functionality
24
Compare
Adestra
ITQlick rating
4.3/5
Score
75/100
Pricing
7/10
License pricing
Pricing not available
Functionality
5
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.