Compare CleverTouch and Tailwind - Sep 2022

Shlomi Lavi

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Bottom Line: Which is Better - CleverTouch or Tailwind?

CleverTouch is more expensive to implement (TCO) than Tailwind, and Tailwind is rated with the same score (86/100) as CleverTouch (86/100). Tailwind offers users more features (6) than CleverTouch (0). There is a clear winner in this case and it is Tailwind!

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

CleverTouch Vs. Tailwind

CleverTouch: CleverTouch is a new breed of marketing consultancy specialising in sales and marketing alignment, marketing automation and automated workflow. CleverTouch believes marketing is a mix of science and art; it should be disciplined, with repeatable processes and agreed metrics, above all it should be agile, imaginative, and relevant to the business. A...

Tailwind: Tailwind is the leading Visual Marketing platform for Pinterest and Instagram. We are trusted by over 50,000 leading brands and 300 advertising and communications agencies in over 100 countries. Our platform covers the full marketing cycle from ideation to optimization: CONTENT: Aggregate, discover and manage your visual content in one place...

Who is more expensive? CleverTouch or Tailwind?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for CleverTouch and Tailwind.

CleverTouch price starts at $2,583 per license , On a scale between 1 to 10 CleverTouch is rated 2, which is much lower than the average cost of Social Media Management software. Tailwind price starts at $9.99 per month , When comparing Tailwind to its competitors, the software is rated 2 - much lower than the average Social Media Management software cost.

Bottom line: CleverTouch cost is around the same cost of Tailwind.

Which software includes more/better features?

We've compared CleverTouch Vs. Tailwind based on some of the most important and required Social Media Management features.

CleverTouch: We are still working to collect the list of features for CleverTouch.

Tailwind: Freight, Billing & Invoicing, Barcoding, Scheduling, Carrier Performance Reporting.

Target customer size

CleverTouch's typical customers include: Small, medium and large size businesses, and Tailwind's target customer size include: SMBs.