Compare Constant Contact and Emarsys - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - Constant Contact or Emarsys?

Emarsys is more expensive to implement (TCO) than Constant Contact, and Constant Contact is rated higher (94/100) than Emarsys (91/100). Constant Contact offers users more features (5) than Emarsys (0). There is a clear winner in this case and it is Constant Contact!

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Constant Contact Vs. Emarsys

Constant Contact: Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations,...

Emarsys: Customers expect and deserve to be treated as individuals. Marketers using The Emarsys B2C Marketing Cloud deliver this, and are rewarded with deeper loyalty and higher revenue. Together, we analyze and segment more than one billion customer records to deliver insights that empower marketers, and campaigns that engage individuals. This strengthens...

Who is more expensive? Constant Contact or Emarsys?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Constant Contact and Emarsys.

Constant Contact price starts at $9.99 per month , On a scale between 1 to 10 Constant Contact is rated 2, which is much lower than the average cost of Email Marketing software. Emarsys price starts at $335 per month , When comparing Emarsys to its competitors, the software is rated 6 - similar to the average Email Marketing software cost.

Bottom line: Emarsys is more expensive than Constant Contact.

Which software includes more/better features?

We've compared Constant Contact Vs. Emarsys based on some of the most important and required Email Marketing features.

Constant Contact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.

Emarsys: We are still working to collect the list of features for Emarsys.

Target customer size

Constant Contact is best for small to large companies that focus on communications, advertising, and marketing. and Emarsys's target customer size include: Small, medium and large size businesses.