Shlomi Lavi /
Mar 25, 2022
We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Bottom Line: Which is Better - Constant Contact or Omnisend?
Constant Contact is more expensive to implement (TCO) than Omnisend, and Constant Contact is rated higher (94/100) than Omnisend (89/100). Both tools offer the same amount of features.
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Constant Contact Vs. Omnisend
Constant Contact: Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations,...
Omnisend: Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletter...
Who is more expensive? Constant Contact or Omnisend?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Constant Contact and Omnisend.
Constant Contact price starts at $9.99 per month , On a scale between 1 to 10 Constant Contact is rated 2, which is much lower than the average cost of Email Marketing software. Omnisend price starts at $16 per month , When comparing Omnisend to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.
Bottom line: Constant Contact cost is around the same cost of Omnisend.
Which software includes more/better features?
We've compared Constant Contact Vs. Omnisend based on some of the most important and required Email Marketing features.
Constant Contact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
Omnisend: Data Analysis Tools, Email Marketing, Email Campaigns, Image Library, WYSIWYG Email Editor.
Target customer size
Constant Contact is best for small to large companies that focus on communications, advertising, and marketing. and Omnisend's target customer size include: Small businesses and start ups.