Compare Coupa Cloud Spend and MailChimp - Sep 2022

Shlomi Lavi

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Bottom Line: Which is Better - Coupa Cloud Spend or MailChimp?

MailChimp is more expensive to implement (TCO) than Coupa Cloud Spend, and MailChimp is rated higher (98/100) than Coupa Cloud Spend (80/100). MailChimp offers users more features (6) than Coupa Cloud Spend (5).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Coupa Software Vs. MailChimp

Coupa Software: Founded in 2006, Coupa Software is the leading provider of cloud-based spend optimization software. More than 300 customers in 40 countries use the Coupa suite of cloud applications to amplify their spend power and reduce spending costs up to 11 percent. Only Coupa provides a true suite of cloud applications for finance, including procurement, expe...

MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs. Create signup forms that match your brand's look and feel, and send your subs...

Who is more expensive? Coupa Cloud Spend or MailChimp?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Coupa Cloud Spend and MailChimp.

Coupa Cloud Spend accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Coupa Cloud Spend Management is rated 4, which is lower than the average cost of Email Marketing software. MailChimp price starts at $17 per month , When comparing MailChimp to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: Coupa Cloud Spend cost is around the same cost of MailChimp.

Which software includes more/better features?

We've compared Coupa Cloud Spend Vs. MailChimp based on some of the most important and required Email Marketing features.

Coupa Cloud Spend: 24/7 Telephone Support, Mobile Access, On-Site Training, Telephone Customer Support, Workflow.

MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.

Target customer size

Coupa Cloud Spend Management is perfect for organizations of medium and large sizes that are looking for a solution that can give them complete control over employees spending. MailChimp is best for all those that are in business and also are serious concerning making money.