Shlomi Lavi /
Aug 26, 2022
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Bottom Line: Which is Better - Emma or Bronto Marketing?
Bronto Marketing is more expensive to implement (TCO) than Emma, and Bronto Marketing is rated with the same score (75/100) as Emma (75/100). Emma offers users more features (5) than Bronto Marketing (3). There is a clear winner in this case and it is Emma!
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Emma Vs. Bronto Software
Emma: Emma is a web-based email marketing service helping more than 40,000 customers manage their online communication efforts. With sophisticated design, easy-to-use features and stellar customer support, it's the easiest way to create, send and track stylish email newsletters and campaigns.
We're out to help organizations use stylish email marketing t...
Bronto Software: Bronto Software provides a cloud-based marketing platform for retailers to drive revenue through their email, mobile and social campaigns. The platform is used by over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Gander Mountain. Bronto is listed as the leading self-service email marketing provider to th...
Who is more expensive? Emma or Bronto Marketing Platform?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Emma and Bronto Marketing Platform.
Emma price starts at $99 per month , On a scale between 1 to 10 Emma is rated 6, which is similar to the average cost of Email Marketing software. Bronto Marketing Platform price starts at $6,000 per license , When comparing Bronto Marketing Platform to its competitors, the software is rated 8 - higher than the average Email Marketing software cost.
Bottom line: Bronto Marketing Platform is more expensive than Emma.
Which software includes more/better features?
We've compared Emma Vs. Bronto Marketing based on some of the most important and required Email Marketing features.
Emma: Basic Reports, Data Import/Export, Online Customer Support, Image Library, WYSIWYG Email Editor.
Bronto Marketing Platform: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
Emma's typical customers include: SMBs, and Bronto Marketing Platform's target customer size include: Small, medium and large size businesses.