Compare Ensighten and LeadLander - May 2022

Shlomi Lavi

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Bottom Line: Which is Better - Ensighten or LeadLander?

LeadLander is more expensive to implement (TCO) than Ensighten, and Ensighten is rated higher (90/100) than LeadLander (84/100).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Ensighten Vs. LeadLander

Ensighten: Ensighten enables global brands to transform their digital business by fueling their diverse marketing technology investments with first-party customer data and profiles. Ensighten’s patented marketing data platform, anchored by the world’s leading enterprise tag management system, powers a number of mission-critical use cases spanning omni-channel...

LeadLander: LeadLander is a web-based application that gives your sales staff access to real-time customer intelligence analytics reports. LeadLander's real-time customer intelligence analytics turns your web site into a powerful sales tool by letting your sales staff identify and understand your customers' interests.

Who is more expensive? Ensighten or LeadLander?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ensighten and LeadLander.

Ensighten accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ensighten is rated 4, which is lower than the average cost of Marketing Automation software. LeadLander price starts at $55 per month , When comparing LeadLander to its competitors, the software is rated 6 - similar to the average Marketing Automation software cost.

Bottom line: LeadLander is more expensive than Ensighten.

Which software includes more/better features?

We've compared Ensighten Vs. LeadLander based on some of the most important and required Marketing Automation features.

Ensighten: We are still working to collect the list of features for Ensighten.

LeadLander: We are still working to collect the list of features for LeadLander.

Target customer size

Ensighten's typical customers include: Small, medium and large size businesses, and LeadLander's target customer size include: Medium and large size businesses.