Ensighten is a growing cloud-based Marketing software, it is designed to support small, medium and large size business. Ensighten received a rating of 4.9 from ITQlick team. The software cost is considered affo...
Compare PricingWe publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
OpenBack is more expensive to implement (TCO) than Ensighten, and Ensighten is rated higher (90/100) than OpenBack (61/100).
Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Ensighten: Ensighten enables global brands to transform their digital business by fueling their diverse marketing technology investments with first-party customer data and profiles. Ensighten’s patented marketing data platform, anchored by the world’s leading enterprise tag management system, powers a number of mission-critical use cases spanning omni-channel...
OpenBack: Reliably deliver dynamic push notifications at the right moment by combining user & app data with machine learning in real-time, on-device.
The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ensighten and OpenBack.
Ensighten accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ensighten is rated 4, which is lower than the average cost of Marketing Automation software. OpenBack accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ensighten is rated 4, which is lower than the average cost of Marketing Automation software.
Bottom line: OpenBack is more expensive than Ensighten.
We've compared Ensighten Vs. OpenBack based on some of the most important and required Marketing Automation features.
Ensighten: We are still working to collect the list of features for Ensighten.
OpenBack: We are still working to collect the list of features for OpenBack.
Ensighten's typical customers include: Small, medium and large size businesses, and OpenBack's target customer size include: SMBs.
Ensighten is a growing cloud-based Marketing software, it is designed to support small, medium and large size business. Ensighten received a rating of 4.9 from ITQlick team. The software cost is considered affo...
Compare Pricing
Reliably deliver dynamic push notifications at the right moment by combining user & app data with machine learning in real-time, on-device.
Compare PricingITQlick Score: | 90/100 |
---|---|
ITQlick Rating: |
|
Pricing: | 4/10 - average cost |
Category: | Marketing Automation -> Ensighten review |
Company: | Ensighten |
Typical customers: | Small, medium and large size businesses |
Platforms: | Desktop, Cloud |
Links: | Ensighten review, Ensighten pricing, Ensighten alternatives |
ITQlick Score: | 61/100 |
---|---|
ITQlick Rating: |
|
Pricing: | 6/10 - average cost |
Category: | Marketing Automation -> OpenBack review |
Company: | OpenBack |
Typical customers: | SMBs |
Platforms: | Cloud |
Links: | OpenBack review, OpenBack pricing, OpenBack alternatives |
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.