Compare Ensighten and PressRush - Apr 2022

Shlomi Lavi

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - Ensighten or PressRush?

PressRush is more expensive to implement (TCO) than Ensighten, and PressRush is rated higher (92/100) than Ensighten (90/100).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Ensighten Vs. Aito Software

Ensighten: Ensighten enables global brands to transform their digital business by fueling their diverse marketing technology investments with first-party customer data and profiles. Ensighten’s patented marketing data platform, anchored by the world’s leading enterprise tag management system, powers a number of mission-critical use cases spanning omni-channel...

Aito Software: PressRush is a product of Aito Software Inc., a technology company based in the south of Finland. The company has been in business since 2011. We focus on building the best possible software to help YOU be awesome at your job. We know that software is just a small part of the PR puzzle, but we work very hard to make that part of your life suc...

Who is more expensive? Ensighten or PressRush?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ensighten and PressRush.

Ensighten accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ensighten is rated 4, which is lower than the average cost of Marketing Automation software. PressRush price starts at $49 per user/month , When comparing PressRush to its competitors, the software is rated 4 - lower than the average Marketing Automation software cost.

Bottom line: Ensighten cost is around the same cost of PressRush.

Which software includes more/better features?

We've compared Ensighten Vs. PressRush based on some of the most important and required Marketing Automation features.

Ensighten: We are still working to collect the list of features for Ensighten.

PressRush: We are still working to collect the list of features for PressRush.

Target customer size

Ensighten's typical customers include: Small, medium and large size businesses, and PressRush's target customer size include: Small, medium and large size businesses.