Compare Ensighten and TubeMogul - Apr 2022

Shlomi Lavi

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Bottom Line: Which is Better - Ensighten or TubeMogul?

Ensighten is more expensive to implement (TCO) than TubeMogul, and TubeMogul is rated with the same score (90/100) as Ensighten (90/100).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Ensighten Vs. TubeMogul Inc

Ensighten: Ensighten enables global brands to transform their digital business by fueling their diverse marketing technology investments with first-party customer data and profiles. Ensighten’s patented marketing data platform, anchored by the world’s leading enterprise tag management system, powers a number of mission-critical use cases spanning omni-channel...

TubeMogul Inc: TubeMogul is the leading software company for brand advertising. TubeMogul’s advertising software enables the world’s largest brands to streamline their global, cross-channel advertising from a single platform. By improving transparency and leveraging real-time data, our software provides holistic planning tools, analytics and insights across t...

Who is more expensive? Ensighten or TubeMogul?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ensighten and TubeMogul.

Ensighten accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ensighten is rated 4, which is lower than the average cost of Marketing Automation software. TubeMogul accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ensighten is rated 4, which is lower than the average cost of Marketing Automation software.

Bottom line: Ensighten is more expensive than TubeMogul.

Which software includes more/better features?

We've compared Ensighten Vs. TubeMogul based on some of the most important and required Marketing Automation features.

Ensighten: We are still working to collect the list of features for Ensighten.

TubeMogul: We are still working to collect the list of features for TubeMogul.

Target customer size

Ensighten's typical customers include: Small, medium and large size businesses, and TubeMogul's target customer size include: Small, medium and large size businesses.