Compare Experiture Marketing and Ontraport - Mar 2023

Shlomi LaviShlomi Lavi / Mar 15, 2023

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Bottom Line: Which is Better - Experiture Marketing or Ontraport?

Ontraport is more expensive to implement (TCO) than Experiture Marketing, and Experiture Marketing is rated higher (83/100) than Ontraport (78/100). Ontraport offers users more features (9) than Experiture Marketing (5).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Experiture Vs. ONTRAPORT

Experiture: Experiture is a revolutionary Customer Experience Marketing Platform that enables marketers of all kinds to create, deploy, measure and optimize automated multichannel marketing programs at scale -- without tapping into expensive and scarce IT resources Experiture enables marketers to get a 360-degree view of their customers, with a powerful, bui...

ONTRAPORT: ONTRAPORT was launched in 2006 to solve challenges faced by small and mid-sized companies (like ours) that we just couldn’t otherwise seem to solve. We wanted to be able to deliver automated multi-media, multi-step, integrated marketing sequences. Couldn’t do it. We wanted to be able to see what was working and what wasn’t at every stage of o...

Who is more expensive? Experiture Marketing or Ontraport?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Experiture Marketing and Ontraport.

Experiture Marketing price starts at $900 per month , On a scale between 1 to 10 Experiture Marketing Platform is rated 4, which is lower than the average cost of Marketing Automation software. Ontraport price starts at $79 per feature/month , When comparing Ontraport to its competitors, the software is rated 4 - lower than the average Marketing Automation software cost.

Bottom line: Experiture Marketing cost is around the same cost of Ontraport.

Which software includes more/better features?

We've compared Experiture Marketing Vs. Ontraport based on some of the most important and required Marketing Automation features.

Experiture Marketing: Campaign Management, Email Marketing, Image Library, WYSIWYG Email Editor, Email.

Ontraport: Email Marketing, Marketing Automation, Multi-Channel Marketing, Email Marketing, Email Triggers.

Target customer size

The software is a viable solution for businesses of all sizes hailing from a diverse range of industries. Ontraport is built for small and medium sized businesses and caters to a horizontal market.

Experiture Marketing

ITQlick rating
(5/5)

starts at $900 per month

Experiture Marketing Platform is a web based marketing automation solution for businesses of all sizes. It offers such services as campaign segmentation, contact management, lead scoring, and others. The softwa...

Categories: Data Analysis Tools, CRM, Complaint Management, Customer Loyalty.

Ontraport

ITQlick rating
(4.2/5)

starts at $79 per feature/month

Ontraport is CRM software and marketing automation solution built for small businesses. Its key functions include analytics/ROI tracking, drip campaigns, lead scoring, sales intelligence, search marketing, soci...

Categories: Dashboards & KPIs, Business Process Management (BPM), CRM, Customer Loyalty, Lead Generation.

Compare specifications

Compare features

Experiture Marketing: 5 Features

Campaign Management
Email Marketing
Image Library
WYSIWYG Email Editor
Email

Ontraport: 9 Features

Email Marketing
Marketing Automation
Multi-Channel Marketing
Email Marketing
Email Triggers
Marketing
Online Marketing
Email Marketing
Social Marketing
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Experitu...
ITQlick rating
5/5
Score
83/100
Pricing
4/10
License pricing
$900 per month
Functionality
21
Compare
Ontraport
ITQlick rating
4.2/5
Score
78/100
Pricing
4/10
License pricing
$79 per feature/month
Functionality
20
VisitorTrack
ITQlick rating
3.7/5
Score
92/100
Pricing
3.2/10
License pricing
$199 per month
Functionality
6
Ensighten
ITQlick rating
4.9/5
Score
90/100
Pricing
5/10
License pricing
Pricing not available
Functionality
3
Zeta Glo...
ITQlick rating
4.4/5
Score
89/100
Pricing
5.4/10
License pricing
Pricing not available
Functionality
5

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.