Compare Flashtalking and Adobe Advertising Cloud - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Flashtalking or Adobe Advertising Cloud?

Flashtalking is more expensive to implement (TCO) than Adobe Advertising Cloud, and Flashtalking is rated higher (92/100) than Adobe Advertising Cloud (90/100).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Flashtalking, Inc. Vs. Adobe systems

Flashtalking, Inc.: Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising a...

Adobe systems: Adobe Systems  is a computer software company. it has historically focused upon the creation of multimedia and creativity software products, with a more-recent foray towards rich Internet application software development. Adobe was founded in December 1982 by John Warnock and Charles Geschke, who established the company after leaving Xerox P...

Who is more expensive? Flashtalking or Adobe Media Optimizer?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Flashtalking and Adobe Media Optimizer.

Flashtalking accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Flashtalking is rated 4, which is lower than the average cost of Marketing software. Adobe Media Optimizer accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Flashtalking is rated 4, which is lower than the average cost of Marketing software.

Bottom line: Flashtalking cost is around the same cost of Adobe Media Optimizer.

Which software includes more/better features?

We've compared Flashtalking Vs. Adobe Advertising Cloud based on some of the most important and required Marketing features.

Flashtalking: We are still working to collect the list of features for Flashtalking.

Adobe Media Optimizer: We are still working to collect the list of features for Adobe Media Optimizer.

Target customer size

Flashtalking marketing software is typically used by businesses in a wide range of industries that engage in digital advertising. and Adobe Media Optimizer's target customer size include: Medium and large size businesses.