Compare Flashtalking and MarcomCentral - Mar 2023

Shlomi LaviShlomi Lavi / Mar 01, 2023

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Bottom Line: Which is Better - Flashtalking or MarcomCentral?

Flashtalking is more expensive to implement (TCO) than MarcomCentral, and Flashtalking is rated higher (92/100) than MarcomCentral (91/100). MarcomCentral offers users more features (5) than Flashtalking (0).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Flashtalking, Inc. Vs. PTI Marketing Technologies, Inc

Flashtalking, Inc.: Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising a...

PTI Marketing Technologies, Inc: PTI Marketing Technologies® is committed to providing vendor-hosted systems that provide for a much more rapid trajectory from implementation to deployment compared with traditionally licensed software. Our customers receive immediate and ongoing access to product enhancements and can focus on their core business, rather than spending resources on ...

Who is more expensive? Flashtalking or MarcomCentral?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Flashtalking and MarcomCentral.

Flashtalking accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Flashtalking is rated 4, which is lower than the average cost of Marketing software. MarcomCentral price starts at $2,085 per month , When comparing MarcomCentral to its competitors, the software is rated 2 - much lower than the average Marketing software cost.

Bottom line: Flashtalking is more expensive than MarcomCentral.

Which software includes more/better features?

We've compared Flashtalking Vs. MarcomCentral based on some of the most important and required Marketing features.

Flashtalking: We are still working to collect the list of features for Flashtalking.

MarcomCentral: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

Flashtalking marketing software is typically used by businesses in a wide range of industries that engage in digital advertising. The software is a viable product for businesses of all sizes.



Flashtalking

ITQlick rating
(3.9/5)

Flashtalking is a growing cloud-based Marketing software, it is designed to support small and medium size business. Flashtalking received a rating of 3.9 from ITQlick team. The software cost is considered avera...

Categories: Marketing, Digital Advertising.

MarcomCentral

ITQlick rating
(5/5)

starts at $2,085 per month

MarcomCentral is a brand management software solution for businesses of all sizes. It offers such services as asset management, change management, workflow management, and others. The software was desig...

Categories: Marketing.

Compare specifications

Compare features

Flashtalking: 0 Features

We are working to collect the list of features

MarcomCentral: 5 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Flashtalking
ITQlick rating
3.9/5
Score
92/100
Pricing
5.6/10
License pricing
Pricing not available
Functionality
3
Compare
MarcomCentral
ITQlick rating
5/5
Score
91/100
Pricing
3.2/10
License pricing
$2,085 per month
Functionality
6
AdsWizz
ITQlick rating
4.9/5
Score
92/100
Pricing
6/10
License pricing
Pricing not available
Functionality
4
ClearVie...
ITQlick rating
4.7/5
Score
91/100
Pricing
3/10
License pricing
$300 per month
Functionality
3
GlobeNewswire
ITQlick rating
3.5/5
Score
91/100
Pricing
3/10
License pricing
$150 per license
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.