Flashtalking Vs Spark by Marketo

Shlomi LaviShlomi Lavi / May 21, 2021

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Bottom Line: Which is Better - Flashtalking or Spark by Marketo?

Spark by Marketo is more expensive to implement (TCO) than Flashtalking, Flashtalking is rated higher (92/100) than Spark by Marketo (89/100). Spark by Marketo offers more features (17) to their users than Flashtalking (0).

Looking for the right Marketing solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Flashtalking, Inc. compares with Marketo?

Flashtalking, Inc.: Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising a...

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Who's more expensive? Flashtalking or Spark by Marketo?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Flashtalking and Spark by Marketo.

Flashtalking price Starting from $49 per month , on a scale between 1 to 10 Flashtalking is rated 4, which is lower than the average cost of Marketing software. Spark by Marketo price starts at $1,195 per month , when comparing Spark by Marketo to their competitors, the software is rated 8 - higher than the average Marketing software cost.

Bottom line:Spark by Marketo is more expensive than Flashtalking.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Flashtalking Vs. Spark by Marketo based on some of the most important and required Marketing features. Flashtalking: We are still working to collect the list of features for Flashtalking. Spark by Marketo: Campaign Management, Customer Service, Email Marketing, Lead Management, Marketing Automation.

Target customer size

Flashtalking's typical customers include: Small business, Large business, Spark by Marketo is specially designed for small businesses that are looking for a solution to automate their marketing processes.

Flashtalking

ITQlick rating
(3.9/5)

Starting from $49 per month

Flashtalking is a growing cloud-based Marketing software, it is designed to support small and medium size business. Flashtalking received a rating of 3.9 from ITQlick team. The software cost is considered avera...

Categories: Marketing, Digital Advertising.

Spark by Marketo

ITQlick rating
(4.2/5)

starts at $1,195 per month

Spark by Marketo is a marketing automation solution to help users secure customers faster by automating marketing campaigns. Users can execute better campaigns using the flexibility and power of this software a...

Categories: Complaint Management, Customer Relationship Management, Customer Loyalty, Lead Generation, Mac CRM.

Compare specifications

Compare features

Flashtalking: 0 Features

We are working to collect the list of features

Spark by Marketo: 17 Features

Campaign Management
Customer Service
Email Marketing
Lead Management
Marketing Automation
Sales Automation
Social Media
Campaign Management
Email Marketing
Email Performance Reports
Lead Management
Lead Tracking
Marketing Automation
Sales and CRM Integration
Social Media
Web Analytics
Collaboration Center
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Flashtalking
ITQlick rating
3.9/5
Score
92/100
Pricing
5.6/10
License pricing
Pricing not available
Functionality
3
Compare
Spark
ITQlick rating
4.2/5
Score
89/100
Pricing
8/10
License pricing
$1,195 per month
Functionality
30
Review
AdsWizz
ITQlick rating
4.9/5
Score
92/100
Pricing
6/10
License pricing
Pricing not available
Functionality
4
ClearView
ITQlick rating
4.7/5
Score
91/100
Pricing
3/10
License pricing
$300 per month
Functionality
3
GlobeNewswire
ITQlick rating
3.5/5
Score
91/100
Pricing
3/10
License pricing
$150 per license
Functionality
3
Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.