Compare GroupHigh and Kenshoo - Oct 2022

Shlomi Lavi

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Bottom Line: Which is Better - GroupHigh or Kenshoo?

Kenshoo is more expensive to implement (TCO) than GroupHigh, and GroupHigh is rated higher (83/100) than Kenshoo (80/100).

Looking for the right Press Releases solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

GroupHigh Vs. Kenshoo

GroupHigh: Founded in 2012 by Andy Theimer and Bill Brennan, GroupHigh has grown to a leading public relations and marketing software provider. Located in Boulder, Colorado, GroupHigh has a growing client base of more than 400 organizations ranging from small marketing and public relations agencies to divisions of large enterprise organizations. GroupHigh...

Kenshoo: Kenshoo is the global leader in agile marketing. Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media. In two separate evaluations, Forrester Research cited Kenshoo as “The Sole Leader” in bid management software and social advertising platforms. Kenshoo is the only Faceboo...

Who is more expensive? GroupHigh or Kenshoo?

The real total cost of ownership (TCO) of Press Releases software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for GroupHigh and Kenshoo.

GroupHigh price starts at $8,000 per user/year , On a scale between 1 to 10 GroupHigh is rated 6, which is similar to the average cost of Press Releases software. Kenshoo accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 GroupHigh is rated 6, which is similar to the average cost of Press Releases software.

Bottom line: GroupHigh cost is around the same cost of Kenshoo.

Which software includes more/better features?

We've compared GroupHigh Vs. Kenshoo based on some of the most important and required Press Releases features.

GroupHigh: We are still working to collect the list of features for GroupHigh.

Kenshoo: We are still working to collect the list of features for Kenshoo.

Target customer size

GroupHigh's typical customers include: Small, medium and large size businesses, and Kenshoo's target customer size include: Medium and large size businesses.