Compare Hexagram and TubeMogul - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - Hexagram or TubeMogul?

Hexagram is more expensive to implement (TCO) than TubeMogul, and TubeMogul is rated higher (90/100) than Hexagram (89/100).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Hexagram Vs. TubeMogul Inc

Hexagram: Hexagram is a stealth native advertising platform for content distribution and monetisation. For brands: Forrester Research reports that 79% of marketers plan to generate branded content this year. As brands are now increasingly moving towards becoming digital publishers, innovative content has become a necessary way to keep companies competitive. ...

TubeMogul Inc: TubeMogul is the leading software company for brand advertising. TubeMogul’s advertising software enables the world’s largest brands to streamline their global, cross-channel advertising from a single platform. By improving transparency and leveraging real-time data, our software provides holistic planning tools, analytics and insights across t...

Who is more expensive? Hexagram or TubeMogul?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Hexagram and TubeMogul.

Hexagram accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Hexagram is rated 6, which is similar to the average cost of Marketing software. TubeMogul accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Hexagram is rated 6, which is similar to the average cost of Marketing software.

Bottom line: Hexagram is more expensive than TubeMogul.

Which software includes more/better features?

We've compared Hexagram Vs. TubeMogul based on some of the most important and required Marketing features.

Hexagram: We are still working to collect the list of features for Hexagram.

TubeMogul: We are still working to collect the list of features for TubeMogul.

Target customer size

Hexagram's typical customers include: SMBs, and TubeMogul's target customer size include: Small, medium and large size businesses.